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" Offset is helping to expand our relationship with large enterprises and serve a broader set of imaging. "
Jon Oringer
Relationship
Serve
Helping
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" If people want to code, and they want to be entrepreneurs, there's opportunities for them to do that. "
Jon Oringer
Them
Code
Opportunities
" To ensure we are meeting the demands of existing customers while also attracting new users, we remain focused on building cutting-edge technology and introducing new and innovative product offerings. "
Jon Oringer
Meeting
New
Technology
" Try to rally up as many people as you can with as much information as you can to try to get it to appear in front of the right people in the organization who are the decision-makers to greenlight the project. "
Jon Oringer
Organization
You
People
" Rex is 60 years old with 13 million images and 10 million in archive. It's the first time we've had a historic archive to work with, which is super interesting. "
Jon Oringer
Time
First Time
Interesting
" I've never been very flashy or high-profile. "
Jon Oringer
Very
Flashy
High-Profile
" I was trying to create products to complement the pop-up blocker. All these people were giving me their credit cards. I figured I could sell them something else. "
Jon Oringer
Trying
Cards
Me
" On average, an e-commerce client who evolves into a premier enterprise client increases their annual spend by 10 times in that first year. "
Jon Oringer
Year
Average
E-Commerce
" Rex has photographers around the world - it's a higher touch business: there are a lot of relationships involved. If you throw an event, there are certain photographers you've worked with before and you want there. "
Jon Oringer
You
World
Relationships
" I opened up Shutterstock to the whole world. I created a contributor community that anyone could give stock photography a shot. "
Jon Oringer
Up
Community
Shot
" To make a computer do something that would take a human a long period of time was always interesting. "
Jon Oringer
Human
Interesting
Always
" I like San Francisco, but I don't think I'd want to work in Palo Alto. It seems like a pretty rough commute. In many ways, I think New York has a lot of things the West Coast doesn't have. "
Jon Oringer
New
New York
Pretty
" We recognized early on that media consumption was evolving and customers were looking for moving images to include as part of their advertising campaigns, website designs and corporate presentations. "
Jon Oringer
Advertising
Looking
Media
" Each time I went to create my website, I needed imagery. It was complicated to get, the process was expensive, I had to negotiate rights. I knew there had to be a better way. "
Jon Oringer
Process
Create
Website
" I would still rather be in Silicon Alley. I like the West Coast also, but it's sort of fragmented. You have companies in downtown San Francisco, companies in Mountain View, and people are driving between them all. It's kind of nice in New York to just jump in a cab and reach another company so easily. "
Jon Oringer
Mountain
People
New York
" In the early days, start-ups make the main mistake of hiring people to do the work that they could do themselves. "
Jon Oringer
Make
Days
Work
" Editorial imagery licensing includes celebrity, entertainment, sports, and news images that capture what is happening in the world around us. "
Jon Oringer
Capture
Celebrity
News
" Evolution has been the key tenet of success over the past 13 years, and we have transformed from a single subscription e-commerce image business into a company with a diversified portfolio of content offerings, servicing the needs of businesses of all types and sizes globally. "
Jon Oringer
Business
Success
Past
" It turned out it was really easy to create commercial stock footage. "
Jon Oringer
Easy
Commercial
Really
" Many entrepreneurs think that cash is the ultimate solution to all of their problems: the one thing standing between them and their dreams. "
Jon Oringer
Think
Solution
Problems
" I wanted a CFO with public company experience; I needed an HR department, new office space, and a board which could help me grow the business. Insight, the private equity firm I chose, helped me with all that. "
Jon Oringer
Help
Me
Space
" I started Shutterstock without any outside funding; I believe in creating a lean startup. By not taking outside investors early, I was forced to use every dollar I had as efficiently as possible. And I was able to keep a large part of the company. "
Jon Oringer
I Believe
Believe
Early
" While the scale of our library is certainly attractive to our users, equally important is the quality of the content we provide and our state-of-the-art processing operation that vets every single piece of content that's submitted to ensure only the most suitable content is included. "
Jon Oringer
Quality
Content
Important
" The best thing is to go public only when you're absolutely sure that's the right move for the company. And in order to make sure that is the case, you need to have as much control over the company as possible, which means not giving up control early on. "
Jon Oringer
Control
Giving
You
" It's typical for video customers to often use licensed music - whether a soundtrack, background music, or sound effects - to complement their video projects. "
Jon Oringer
Customers
Music
Use
" The growing demand for content across our platform delivers bigger payouts to our contributor base and encourages them to upload fresh content to Shutterstock, further facilitating the network effect of our business. "
Jon Oringer
Content
Fresh
Business
" We sell to businesses who sell other stuff, so we're just going to concentrate on doing that. "
Jon Oringer
Sell
Other
Just
" I love meeting contributors and hearing how we inspire them to create art. I'm also proud of creating hundreds of jobs. "
Jon Oringer
Meeting
Proud
Inspire
" I needed to make the buyer happy: I needed to provide a price point and sort of a model that was attractive to them. But I also needed to make the contributor happy. "
Jon Oringer
Happy
Price
Attractive
" We look for the scrappy entrepreneur: the kind of person who will get things done without looking to spend money right away. "
Jon Oringer
Looking
Entrepreneur
Done
" I've little in common with the scene in Silicon Valley and San Francisco. I'm a New Yorker. "
Jon Oringer
New
Valley
San Francisco