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" One reason I encourage people to blog is that the act of doing it stretches your available vocabulary and hones a new voice. "

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" Kickstarter eliminates the risk that publishers and booksellers face. They have limited resources and limited shelf space, and Kickstarter is proof to them that something is going to work. "

" Most people have bosses who hire them to fill a slot in the work chart and to do what they are told. And most people who are doing what they are told feel safe; it feels reliable. "

" I intentionally abandoned the hard stuff early on because not only do I think it's useless, I think it's a distraction. "

" I made a decision to write for my readers, not to try to find more readers for my writing. "

" Permission marketing turns strangers into friends and friends into loyal customers. It's not just about entertainment - it's about education. Permission marketing is curriculum marketing. "

" The future of publishing is about having connections to readers and the knowledge of what those readers want. "

" The problem with competition is that it takes away the requirement to set your own path, to invent your own method, to find a new way. "

" Kickstarter isn't a profit center, it's an organizer and an instigator. "

" We're not going to outgrow our need for information. "

" In a crowded marketplace, fitting in is a failure. In a busy marketplace, not standing out is the same as being invisible. "

" Normal is fading away. Governments and industries and schools like normal, because it's easier, it scales and it's profitable. But people don't like it - we want to be who we are, not who some marketer tells us to be. "

" Being a leader gives you charisma. If you look and study the leaders who have succeeded, that's where charisma comes from, from the leading. "

" The minute there's a map, there is no art. Paint by numbers is not art. Paint by numbers is a mechanical activity. "

" My blogging life is basically goalless. I like the zen nature of that, and paradoxically, it improves results. "

" Do you know what people want more than anything? They want to be missed. They want to be missed the day they don't show up. They want to be missed when they're gone. "

" And it turns out that tribes, not money, not factories, that can change our world, that can change politics, that can align large numbers of people. Not because you force them to do something against their will. But because they wanted to connect. "

" I think the most productive thing to do during times of change is to be your best self, not the best version of someone else. "

" I was lucky enough to co-found a business in college that ended up with 400 employees, and I launched 20 different projects while I was there - a project a week. "

" This notion that it is up to each person to innovate in some way flies in the face of the industrial age, but you know what, the industrial age is over. "

" Dig your well before you're thirsty. "

" I think there's plenty of room for blogs that exist to pay the blogger, or blogs that exist to turn a profit. That's just not the kind of blog I'm writing, and I'm not the kind of blogger that could do that. "

" The danger of the Web is that you can go from idea to public announcement in under ten minutes. "

" If you're going to buy a real book, a paper book, there better be a good reason. Perhaps scarcity is one of those reasons. "

" Permission marketing is marketing without interruptions. "

" If a product's future is unlikely to be remarkable - if you can't imagine a future in which people are once again fascinated by your product - it's time to realize that the game has changed. Instead of investing in a dying product, take profits and reinvest them in building something new. "

" Canoeing was hard and scary, and the wind could blow you across the lake if you did it wrong. After a year of not doing it right, I could talk to people and get them to sit up straight, take different kinds of chances, to breathe differently, to engage in the moment in the boat. And I changed them, and I changed me in the process. "

" If you're going to build a lean enterprise, you can test and measure how often the company ships iterations, how often it fails, how often it is putting things in front of people that don't work. "

" The thing about information is that information is more valuable when people know it. There's an exception for business information and super timely information, but in all other cases, ideas that spread win. "

" Habits like blogging often and regularly, writing down the way you think, being clear about what you think are effective tactics, ignoring the burbling crowd and not eating bacon. All of these are useful habits. "

" When enough people care about autism or diabetes or global warming, it helps everyone, even if only a tiny fraction actively participate. "