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" The issues of wireless versus wireline gets very messy. And that's really an FCC issue, not a Google issue. "

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" Since I have access to every, every crisis in the world because it's always blaring at me on cable television, that doesn't mean I have to worry about every one of them. This is also known as knowing where the off button is. "

" Even though Google may do very well, there will always be an alternative to what Google is doing, and people will always have the free choice... because there's no way for us to prevent them from exercising that choice. That is one of the key aspects of why the Internet has been so successful. No technologies can dominate. "

" Washington - having spent a lot of time there, I grew up there and have spent a lot of time there recently - is largely defined by detailed analytical views and policy choices that are not very good. You know, each policy choice has a winner and a loser, right? Somebody's ox is getting gored. "

" The thing that people seem to miss about not just Google, but also our competitors, Yahoo, eBay and so forth, is that there's an awful lot of communities that have never been served by traditional media. "

" The more broadband we can get globally, the better. It's better for the world; it's better for our advertisers; it's better for Google. "

" Google was founded to get information to everybody. A by-product of that strategy is that we invented an advertising business which has provided great economics that allows us to build the servers, hire the employees, create value. "

" Countries that have the Internet already are not going to turn it off. And so the power of freedom, the power of ideas will spread, and it will change those societies in very dramatic ways. "

" I think I could argue that the press has more impact on politics than corporations. "

" Fast learners win. "

" The Internet is the first thing that humanity has built that humanity doesn't understand, the largest experiment in anarchy that we have ever had. "

" In whatever number of years I have on Earth, I think that promoting the values of free expression, the openness of the Internet, that's the best use of my time. "

" If you think about the history of the PC industry, the PC industry has essentially been nothing but acquisitions by one company or another. Dell is the outlier. Dell built its own culture. They automated themselves to be the most efficient manufacturer. "

" The characteristic of great innovators and great companies is they see a space that others do not. They don't just listen to what people tell them; they actually invent something new, something that you didn't know you needed, but the moment you see it, you say, 'I must have it.' "

" I use Google+, and I find the quality of the comments are very sophisticated because there is more trust inside of Google+ than there is inside of Twitter and Facebook, for example. "

" The computing world is very good at things that we are not. It is very good at memory. "

" A lot of the Google inventions came from engineers just screwing around with ideas. And then management would see them, and we'd say, 'Boy, that's interesting. Let's add some more engineers.' "

" If you have something that you don't want anyone to know, maybe you shouldn't be doing it in the first place. "

" Washington is an incumbent protection machine. Technology is fundamentally disruptive. "

" People are building communities of people who use video. They're sharing them. YouTube's traffic continues to grow very quickly. "

" Google is very much a not-invented-here, build-it-ourselves culture. "

" Half of Google's revenue comes from selling text-based ads that are placed near search results and are related to the topic of the search. Another half of its revenues come from licensing its search technology to companies like Yahoo. "

" The funny thing about advertising is that it's not a zero-sum game... Historically, in the digital ad world, pie has gotten larger and it's possible for everyone to win, and it's perfectly possible that will continue to be true for quite some time. "

" I've come to a view that humans will continue to do what we do well, and that computers will continue to do what they do very well, and the two will coexist, but in different spaces. "

" I don't believe society understands what happens when everything is available, knowable and recorded by everyone all the time. "

" Remember, when you go to YouTube, you do a search. When you go to Google, you do a search. As we get the search integrated between YouTube and Google, which we're working on, it will drive a lot of traffic into both places. So the trick, overall, is generating more searches, more uses of Google. "

" We know that Google Earth and Google Maps have had a tremendous impact on Google traffic, users, brand, adoption, and advertisers. We also know Google News, for example, which we don't monetize, has had a tremendous impact on searches and on query quality. We know those people search more. Because we've measured it. "

" The coach doesn't have to play the sport as well as you do. They have to watch you and get you to be your best. "

" One of the unintended negative consequences of online advertising has been the loss of value in traditional classifieds. It's simply quicker, simply easier for an end user who's online, on a broadband connection, to look things up and to figure out what they want to buy. "

" People assume that computers will do everything that humans do. Not good. People are different from each other and they are all really different from computers. "

" You have to fight for your privacy or you lose it. "