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" When we look at transportation in America, there's going to be companies like Magic Bus, where you have these private bus fleets. You're going to have carpooling; you're going to have these different types of transportation. It's going to be a full ecosystem, but it's not going to be a winner-takes-all. "

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" So many black kids aspire to be entertainers or professional athletes because those are the only role models they see that look like them. There are only 300 jobs in the NBA but an endless amount of opportunities as an entrepreneur. With enough hustle, entrepreneurship opens doors to a world of opportunities. "

Troy Carter

World

See

Opportunities

" When you sit down with Zynga and Google, and they talk about billions of impressions, you think, music has way more of an emotional connection than technology, but we haven't cracked the code. "

" We called ourselves '2 Too Many' because we only had enough money for one of us. "

Troy Carter

Because

Money

" I bring in the record label who distributes the music. "

" I don't think holograms are the future in the music industry. "

" I'd like to open doors for underserved communities and minorities in entrepreneurship. "

Troy Carter

Open

Entrepreneurship

" When you think about brands and movie studios and everybody who is trying to reach millennials, having a captive audience in the back of Lyft or an Uber is a pretty great place. "

" People don't buy horses to ride around any more for transportation. I just think the world changes. As a business, we have to make the proper adjustments. "

" Before I even agreed to work with Hennessy and the Privilege Awards, I wanted to do some research on it, look up past winners, and find out more about it. "

" Our bet is on the future of micronetworks. "

" It isn't that every company is going to be successful. The law of averages shows that 80% of companies are going to fail. "

" The primary plan is to let the music speak for itself. "

" On the artist side, we made a significant investment in very young artists from the very beginning of their careers and helped them become global superstars. "

" If a kid goes and buys a CD at Best Buy, we have no idea who the person is, how many times they listen to it, or anything like that. "

" Music is one of those businesses in which, if you're talented and hustle hard enough, you can make it - specifically as an entrepreneur. If you look as far back as Berry Gordy, Russell Simmons, Andre Harrell, L.A. Reid, and Sean 'Diddy' Combs, there's a whole lineage of successful black entrepreneurs who have built their own companies from scratch. "

" My mom was not able to buy us the expensive Air Jordans, so if I wanted something that was a little bit nicer, my brother and I, we had to go earn money for it. "

" I grew up carrying crates of records for Will Smith and those guys. "

Troy Carter

Records

Will

" There's less clutter in the beverage category than in the music category. A lot less clutter. "

" The problem with when you look at eBay is that you can put a pair of Jordans next to a frying pan. It's an altogether different experience compared to having some editorial around it and well-curated experience. "

" The way it works is the manager's sort of, you know, is like the hub of an artist's career. "

" When your back is against the wall, your brain has to function at a high level. "

" No one has bridged that gap between music and technology yet. "

" It's more important to have the one million diehard fans than to have 54 million people who aren't necessarily fans, or they might have liked one thing you said or one video. "

Troy Carter

Important

People

" Being born in the adolescent years of hip hop helped us learn about flux. And when you're in an industry that is constantly growing, changing, maturing... you get a chance to try different things out and a chance to fail. "

" You're basically competing with the same exact product. Coke and Pepsi are at least in different cans. Lyft and Uber drivers are just swapping out the mustache for the U on the dashboard, depending on which one they're getting the call on. "

" Once we started making investments, we realized the same service we provided to artists was applicable to entrepreneurs as well. "

" I'm from the streets, so I look at investing through a very unique lens. "

" Exclusives are bad for artists, bad for consumers, and bad for the whole industry. "

" When I started Atom Factory, the idea was to do something small yet powerful. That name resonated with the mission. "

" Spotify was one of the first services that actually focuses on the consumer because they don't have to spend hundreds of dollars a year on music. "