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" It isn't that every company is going to be successful. The law of averages shows that 80% of companies are going to fail. "
Troy Carter
Fail
Company
Successful
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" The way consumers interact with music is different now. It's not an albums business anymore; it's a singles business again, and the industry has gone through that before. "
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" Priyanka and Red One made a great record that we think will stand on its own. People won't buy the music just because she is who she is. We want them to buy it because it's good. "
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" What I like about Bre.ad is the simplicity of it. When you can explain it to people, like 'five-second billboards in front of a link shortener,' it makes a lot of sense. "
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" Lady Gaga is phenomenal. From the first day I met her, she was lightning in a bottle. "
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" With the 'Born This Way' album, generally we said, how do we find strategic partners that can help us with our vision? Part of that is about putting the music in places people wouldn't normally put music, like with Google and with Gilt. "
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" Mattel stepped up and changed the face of Barbie. Barbie looks a lot different than she did decades ago. Or even three weeks ago. "
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" I invested in Uber in 2011 when it was only in San Francisco. "
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" She was a performance artist calling herself Lady Gaga, who had a European dance-club sound and pop-star aspirations - elements that historically haven't mixed. "
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" The problem with when you look at eBay is that you can put a pair of Jordans next to a frying pan. It's an altogether different experience compared to having some editorial around it and well-curated experience. "
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" Once we started making investments, we realized the same service we provided to artists was applicable to entrepreneurs as well. "
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" I invest in black-led startups not because of a sense of charity. I make those investments because of the basic principle of supply and demand and the reality that black entrepreneurs typically lack the network to have their deals become bid up and overvalued. "
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" There are not a lot of black men in the pop business. "
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" People don't buy horses to ride around any more for transportation. I just think the world changes. As a business, we have to make the proper adjustments. "
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" GaGa is a digital baby - that's how they communicate. There cant be any layers between the artists and their fans. "
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" I am inspired by the diversity of the entrepreneurs that come into 'Shark Tank' and the ability of the show to reach all Americans. "
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" When you sit down with Zynga and Google, and they talk about billions of impressions, you think, music has way more of an emotional connection than technology, but we haven't cracked the code. "
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" When I first got pitched on Uber, I thought it was the dumbest idea ever. "
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" I think piracy itself is going to end up going away. "
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" Hip hop is a multi-billion dollar business, and it was built off an opportunity that nobody else saw because they didn't understand the culture. "
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" In the future, an artist will be able to perform for the entire world in one date. For the fan, it will be a fully immersive experience - through a pair of glasses or whatever the device. "
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Will
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" Fifty-one million likes doesn't mean we're going to sell 51m albums or concert tickets. "
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" When you have to negotiate for survival, and you have to know how to read rooms, and you have to know who the bad guys in the rooms are - who has the gun in their pocket, who's just going to brandish it, and who's going to actually pull the trigger. So I think that's just a natural instinct that comes with coming from where I come from. "
Troy Carter
Bad
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You
" The way it works is the manager's sort of, you know, is like the hub of an artist's career. "
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" When you look at how technology companies are funded, it's not a zero-sum game. It could be 20 investors in one company, and everybody has to work together for the benefit of that company. "
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" We called ourselves '2 Too Many' because we only had enough money for one of us. "
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" I was just a kid in love with hip hop music. I love music. I love the culture. I wanted to be a part of it in any way. "
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" If you can't see it, you can't be it. "
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" I'm from the streets, so I look at investing through a very unique lens. "
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" I was Jazzy Jeff's assistant. "
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" Our bet is on the future of micronetworks. "
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