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" HSNi Cares was established in 2010 with a mission to empower women and support children and families in need locally, nationally, and globally. "
Mindy Grossman
Need
Women
Mission
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" The model of getting the consumer to come to you is old, and the new model is how can you get to the consumer on their terms, in ways they want to engage in. How people are choosing to interface with content is very different. You've got to marry different platforms. "
Mindy Grossman
Content
Want
People
" Ultimately, the ability to inspire people to live healthier and happier lives is what excites me both personally and professionally. "
Mindy Grossman
Ability
Inspire
Live
" At HSN, entertainment has quickly become a core part of who we are and is a key differentiator from others in the retail landscape. "
Mindy Grossman
Entertainment
Others
Key
" We really see the future of what we call 'distributed commerce,' so how we get our content, our products, and our brands to consumers. "
Mindy Grossman
See
Products
Future
" I've always been a risk taker; I've never believed in following the expected path. "
Mindy Grossman
Never
Been
Always
" Everybody is talking about cord cutting. It's not about the cord. It's the content. "
Mindy Grossman
Content
Cord
Everybody
" Women must do a better job of supporting each other. However, real change will happen when both men and women unite to demand diversity. "
Mindy Grossman
Diversity
Women
Change
" I'm willing to lose profits in the short term. "
Mindy Grossman
Willing
Short
Lose
" Companies lose some of their best employees when people are beaten down; then they overpromote junior people because they can't persuade outsiders to sign on. "
Mindy Grossman
Employees
Down
Best
" Content is power in today's world, and if you can own that content, create it and make interaction more of an experience than a transaction, you create a different kind of loyalty. "
Mindy Grossman
Experience
Loyalty
World
" There's a pure and simple business case for diversity: Companies that are more diverse are more successful. "
Mindy Grossman
Simple
Successful
Business
" It seemed like I woke up one morning and had an epiphany. I thought, 'I cannot do this. I do not want to get married. And I'm not going to law school - it just doesn't excite me. I'm not wasting anybody's money. I'm going to move to New York.' "
Mindy Grossman
School
Morning
Money
" If you intend to do the right thing for yourself, your family, and for your business, it becomes more like a balancing act. It's juggling - and accepting the fact that it won't always be perfect will help you better manage the inevitable ebbs and flows. "
Mindy Grossman
Yourself
Business
Better
" Our destination programming allows us to put a stake in the ground and create a showy tweak that is story driven, with products that are inspiring to our customers, and the content doesn't expire at the end of the show but continues to live on in various formats on multiple distribution platforms. "
Mindy Grossman
End
Create
Story
" If you throw the pebble in the pond and the rings start circulating that much wider, you've done things and created things for people that they didn't think they'd ever be able to do. That excites me. "
Mindy Grossman
People
Done
Me
" We have to focus on what we can do. It has to be about experience; it has to be about unique product. It has to be about delivering our content as broadly as we can, and that's been a huge effort on our part. "
Mindy Grossman
Been
Unique
Focus
" I find out as much from the guy in backstage TV as I do from my C.F.O. Anybody can e-mail me. I do town halls with employees at least once every eight weeks. I'm out there, and it makes a huge difference. "
Mindy Grossman
Me
Difference
Employees
" When I first started at HSN, I knew that retailers would have to be poised to take advantage of technology and the rapidly changing ways in which people shop. It was one of the things that drew me to the company. "
Mindy Grossman
People
Started
Technology
" In addition to showing our customers what to wear, we also educated them on how to wear it by launching The Closet and utilizing the beauty bar, where our style experts provided videos with tips to educate and inspire. "
Mindy Grossman
Inspire
Beauty
Educated
" The ultimate goal is to give somebody something that they didn't know they wanted, but once they saw it, they had to have it. "
Mindy Grossman
Know
Goal
Ultimate
" Through our effective campaign-management strategies, we're seizing opportunities to capture additional insights on customer behaviors, allowing us to reach and communicate with them more effectively. "
Mindy Grossman
Capture
Opportunities
Reach
" If you think about a business where uncertainty is an anathema, it's around consumer spending, and it's around retail. "
Mindy Grossman
Where
You
Business
" I never bet against anyone. If people do something that has a true purpose, and they do it with boldness, I root for them. "
Mindy Grossman
Boldness
True
Purpose
" Fear is not a motivating factor. You might be able to get a little bit more out of someone in the short term, but you will completely erode your business and your culture in the long term. You're going to lose all your good people. You're not going to have people tell you the truth, and it becomes the tradition. "
Mindy Grossman
Fear
Culture
Business
" What creates success on HSN is great product, a great story and a great storyteller. "
Mindy Grossman
Story
Creates
Great
" All children, regardless of their income, ethnicity, or geography have the right to be protected and be given the opportunity to reach their full potential, which is why our global HSNi Cares partner is the U.S. Fund for UNICEF. "
Mindy Grossman
Partner
Reach
Children
" I've always had a philosophy that position doesn't define power. Impact defines power. What impact are you making on people? What impact are you making on business? "
Mindy Grossman
Power
People
Impact
" People don't follow a leader but follow a vision - a vision of what the future looks like and how their work helps them along that path. "
Mindy Grossman
Future
Work
Vision
" The only thing I liked on HSN was Wolfgang Puck selling cookware. He was funny and engaging. He gave you recipes. Even if you didn't want to buy anything, you could watch Wolfgang for an hour. "
Mindy Grossman
Watch
Funny
Only
" There's three things that are never good for a consumer mindset: uncertainty certainly, concern, and discordance. "
Mindy Grossman
Mindset
Uncertainty
Three