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" As your competitors learn more, you'll need to learn, too. "
Hilary Mason
More
Your
You
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" Creating things that people want to tie into their identity is the best way to make them spread. "
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" Don't be afraid to push your company in the direction you think is right - you'll either be fired or promoted, and either outcome will end up just fine. "
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" I think we need more ambition about using our data to make our lives better. "
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" Science is the practice of failing repeatedly but learning as you go. "
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" I wish I'd known more about how to build a startup when I was younger. "
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" A lot of people seem to think that data science is just a process of adding up a bunch of data and looking at the results, but that's actually not at all what the process is. "
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" Often, people think that individual data is the most valuable thing they can collect. But it's not useful to know what I am doing or where I am, unless you're particularly interested in me, which is weird. But it is very useful to know what a population of people are doing. "
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" It's a huge competitive advantage to see in real time what's happening with your data. "
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" It turns out it's important to build a product and not just a bunch of data models. "
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" It's rare that you can solve a technology problem with more technology. "
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" I'm very lucky to work at bitly, with a data set that allows us to explore human social behavior at the scale of human social behavior. "
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Work
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" Everyone likes taking their own photos and seeing themselves reflected back. "
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" Nobody really cares about short links, but people do care about saving and sharing content. "
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" I believe there are a lot of inefficiencies in the way technical innovation happens. "
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" I think e-mail should be sorted by importance, not by time. "
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" I hope that, in the future, data is used to empower people and not just for marketing purposes. "
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" I don't actually, as a general policy, block any sort of cookies. I keep them all turned on, and that's because I'm willing to make the tradeoff that I let companies gather this information about me in return for a better experience. "
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Experience
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Me
" Cool innovation might happen in startups, but they often lack the resources or the deep expertise in the problems they want to address. "
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" I decided that since I was trying to teach 'style' of thinking in science and engineering, and 'style' is an art, I should therefore copy the methods of teaching used for the other arts - once the fundamentals have been learned. "
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Style
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" Companies that rely on licensing a proprietary dataset should expect to be outpaced by competitors using modern data collection techniques and more frequent updates and greater accuracy. "
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" I grew up as a computer scientist, and I've always been fascinated by algorithms. "
Hilary Mason
Always
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" People share things that make them look good. "
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" When you start at Bitly, you go through this emotional cycle, where first you go, 'Oh my God, this data is amazing.' But then you start looking at it, and you conclude that humanity is completely doomed. Because what people read is cats and Bieber and celebrity gossip and that stuff. "
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God
Looking
Amazing
" Don't take advice you see on the Internet too seriously! "
Hilary Mason
Internet
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Seriously
" A good scientist can understand the current state of a field, pick interesting questions where a success will actually lead to useful new knowledge, and push that field further through their work. "
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Work
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" I think of 'data science' as a flag that was planted at the intersection of several different disciplines that have not always existed in the same place. Statistics, computer science, domain expertise, and what I usually call 'hacking,' though I don't mean the 'evil' kind of hacking. "
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" It's really fun and challenging to build things that have never been built before. "
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Fun
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" The sender and subject line are actually the most important parts of an e-mail because people tend to put more important information in the subject. "
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Information
Line
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" Deep learning allows you to create predictive models at a level of quality and sophistication that was previously out of reach. And so deep learning also enhances the product function of data science because it can generate new product opportunities. "
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" Technology is giving companies superpowers to compete more intelligently and capture the data behind changing trends, expanding markets, and new opportunities. "
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