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" I believe there's still room for the dream a lot of people in the industry have - to design and build your own cars. "
Henrik Fisker
Design
Build
Believe
Related Quotes:
" Any car designer always dreams about designing their own car - if they say they don't, they're lying... For me, it was never about starting my own company just to make another car. "
Henrik Fisker
Car
Dreams
Lying
" We still haven't seen any cars take advantage of the electric powertrain in terms of how you proportion an electric vehicle versus traditional vehicles. Yes there's electric cars, but they haven't really done it in a beautiful way. "
Henrik Fisker
Yes
You
Beautiful
" When I see a car I've designed going down the street and somebody admiring it, that's a nice feeling. "
Henrik Fisker
See
Nice
Feeling
" When we first showed the Karma in January 2008, we had barely started the company. "
Henrik Fisker
Company
First
January
" At a European auto show, I had someone from a German car company come up to me and say the Karma should cost $125,000, not $87,900, but our development process lets us lower the costs. I guarantee it's profitable. "
Henrik Fisker
Karma
Company
Car
" The biggest challenge is to build the team and start the company, while hiring people, raising money, building a brand which has no history, all at the same time. You're doing a lot of things that in an established company are already done. "
Henrik Fisker
Time
Money
Challenge
" My motivation for starting Fisker was simple: I thought there must be a market for beautiful, exciting, fast, environmentally friendly cars. The car is probably the only product you can still fall in love with and have a relationship with. "
Henrik Fisker
Relationship
Fall
Beautiful
" I'm kind of impatient. I like to see things realized and not just work on a project for three years and wait, wait, wait. I try to keep myself busy. "
Henrik Fisker
Wait
Myself
Kind
" We believe that there are many buyers who want a stylish, sporty car that sends a positive message about their concern for the environment as they drive it down the street. "
Henrik Fisker
Believe
Car
Drive
" I remember, as a kid, riding in the back of my dad's old Saab 95 in Denmark. We were on the highway, and suddenly this silver Maserati Bora came upon us, then passed. At the time, to me, this car looked like a spaceship. "
Henrik Fisker
Car
Remember
Me
" When I design a car, I want people to look at it and go, 'Wow, that's kind of interesting,' and do a second take. "
Henrik Fisker
People
Design
Look
" I come from Denmark; Fisker Automotive comes from California. "
Henrik Fisker
Denmark
Come
California
" The market needs a super car with no excuses. "
Henrik Fisker
Excuses
Market
Car
" I have a 100-mile round trip commute on some of the nations' busiest roads and enjoy every minute of it. "
Henrik Fisker
Nations
Enjoy
Trip
" In a startup car company, everything you do has to be done in a different way than a traditional car company. And the main reason is that all of these big car companies are operating like giant well-oiled machines - you could put a very seasoned executive in, and all he has to do is make sure the machine keeps running. "
Henrik Fisker
Company
Car
Done
" I like to have the widest part of the car being the wheels and not the body. It gives it a more athletic look and, with the sculpture, helps make a car look sexy. "
Henrik Fisker
Body
Car
Look
" In this industry, you have to have passion. It's tough; there's no mercy. But I just love cars - I love to bring a new car to market. And every time I do this, it gets a little easier. "
Henrik Fisker
Time
Car
New Car
" The car industry has invested a lot in hybrid, but my opinion is electric cars will take over a lot of hybrids quicker than people think now. "
Henrik Fisker
Opinion
Now
Car
" People feel very emotional about cars, and I don't want them to feel bad about driving a fast car. "
Henrik Fisker
Car
Bad
People
" You need to focus on creating the actual value of the company, not just the theoretical value. The actual value comes from a great product that sells well and is ultimately profitable. "
Henrik Fisker
Focus
Company
You
" I like doing business with people in India. "
Henrik Fisker
India
Business
People
" The implementation of autonomous driving needs a whole new rethinking. To really make it an attribute for society, we really need to think differently about where and when and how we implement this. "
Henrik Fisker
How
Need
New
" I could imagine that boats sailing in harbors will only use electric engines. And then once they are out in the water they will use diesel. "
Henrik Fisker
Sailing
Out
Only
" One of the big failures for the big auto companies is that even the CEO and the top management often don't understand design and manufacturing. As a CEO, you have to make decisions; you need to have knowledge. "
Henrik Fisker
Design
Knowledge
Decisions
" If you think about jeans or phones or television, we are used to new brands popping up right and left. But in the car industry, we grew up with Mercedes, BMW, General Motors, and Ford, and nobody can remember during his or her upbringing a new car brand coming to life. "
Henrik Fisker
Think
Remember
Car
" I don't take on projects that are a hassle or when someone comes in and says, 'We really need this design,' and I'm like, 'OK, fine, I'll do it.' It really has to be something that I personally feel intrigued and excited about - any product, as long as I'm excited by it. It doesn't have to be a car. "
Henrik Fisker
Feel
Need
Someone
" I've always wanted to design a Mustang. I just never really had the opportunity in my career because the timing was never right. "
Henrik Fisker
Opportunity
Timing
Career
" As a car lover, I ask myself, 'What am I going to be buying in the future? Will it be a boring, underpowered, dorky car because the government tells me I shouldn't pollute? Or do I come up with a cool-looking, sexy dream car that is also part of the future?' "
Henrik Fisker
Future
Sexy
Myself
" I want to explore the existing manufacturing abilities of Indian companies and create products together. "
Henrik Fisker
Manufacturing
Create
Want
" I like to come up first of all with a free idea, thinking about and obviously understanding what is necessary for it to become a car. "
Henrik Fisker
Car
Like
Thinking