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" I hear so many startups talking about how they can raise VC instead of questioning whether they need it in the first place. "
Jon Oringer
Place
Talking
First
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" There's tonnes of room for more people in the tech market, and there are lots of content gaps that have still not yet been tapped into. "
Jon Oringer
People
Content
Market
" At around 50 employees, you get to the point where you can't see what's going on all the time. So you start to have weekly check-ins, and you have days that go by without knowing exactly what's going on. "
Jon Oringer
You
Time
Go
" Shutterstock's ability to cultivate a healthy and expanding marketplace for both customers and contributors remains a key competitive advantage and a crucial component of our sustained growth. "
Jon Oringer
Healthy
Growth
Ability
" It's typical for video customers to often use licensed music - whether a soundtrack, background music, or sound effects - to complement their video projects. "
Jon Oringer
Customers
Music
Use
" Business is a string of seemingly impossible problems looking for solutions. Each problem you solve creates a new barrier to entry for your next competitor. "
Jon Oringer
Business
Impossible
Looking
" Offset and Skillfeed are examples of products launched in 2013 that have expanded our opportunity with both large enterprises and across new content types. "
Jon Oringer
Products
Content
New
" By investing in diverse asset types from SD video to HD video to 4K video, we can satisfy the video needs of a wide array of users. "
Jon Oringer
Asset
Video
Satisfy
" Each time I went to create my website, I needed imagery. It was complicated to get, the process was expensive, I had to negotiate rights. I knew there had to be a better way. "
Jon Oringer
Process
Create
Website
" I shot images of everything I could find over the course of a year. I would go all over the world and take pictures. In a day, I could easily take thousands. "
Jon Oringer
Day
Over
Pictures
" Shutterstock has evolved from an image-based marketplace for small businesses to a much broader platform, with a large and expanding addressable market opportunity. "
Jon Oringer
Small
Large
Market
" I would still rather be in Silicon Alley. I like the West Coast also, but it's sort of fragmented. You have companies in downtown San Francisco, companies in Mountain View, and people are driving between them all. It's kind of nice in New York to just jump in a cab and reach another company so easily. "
Jon Oringer
Mountain
People
New York
" The best ways of marketing were email and banner advertising, but I needed images... and they were very expensive. "
Jon Oringer
Advertising
Best
Email
" I needed to make the buyer happy: I needed to provide a price point and sort of a model that was attractive to them. But I also needed to make the contributor happy. "
Jon Oringer
Happy
Price
Attractive
" I started Shutterstock without any outside funding; I believe in creating a lean startup. By not taking outside investors early, I was forced to use every dollar I had as efficiently as possible. And I was able to keep a large part of the company. "
Jon Oringer
I Believe
Believe
Early
" We look for the scrappy entrepreneur: the kind of person who will get things done without looking to spend money right away. "
Jon Oringer
Looking
Entrepreneur
Done
" I was trying to create products to complement the pop-up blocker. All these people were giving me their credit cards. I figured I could sell them something else. "
Jon Oringer
Trying
Cards
Me
" I met with several public company CEOs to learn about their experiences of going public and listened to as many earnings calls as I possibly could. "
Jon Oringer
Company
Going
Learn
" There is a lack of talent in technology, and we need to be encouraging kids in school to learn how to code. We need to encourage computer science as a major. We need to encourage entrepreneurism. "
Jon Oringer
School
Technology
Talent
" When I started Shutterstock, I tried to get people access to big events. It's very hard to keep up, to publish them quick, and to get the right photographers. "
Jon Oringer
Quick
Hard
Events
" Offset is helping to expand our relationship with large enterprises and serve a broader set of imaging. "
Jon Oringer
Relationship
Serve
Helping
" Just as we are enhancing the customer side of our marketplace, we are also looking for ways to increase our contributor expense. "
Jon Oringer
Looking
Side
Our
" If people want to code, and they want to be entrepreneurs, there's opportunities for them to do that. "
Jon Oringer
Them
Code
Opportunities
" I hadn't really worked in an office before Shutterstock, so I didn't have the experience of building a culture, nor did I understand how important that is for attracting and retaining the best talent. "
Jon Oringer
Culture
How
Talent
" I wanted a CFO with public company experience; I needed an HR department, new office space, and a board which could help me grow the business. Insight, the private equity firm I chose, helped me with all that. "
Jon Oringer
Help
Me
Space
" I've never been very flashy or high-profile. "
Jon Oringer
Very
Flashy
High-Profile
" I've little in common with the scene in Silicon Valley and San Francisco. I'm a New Yorker. "
Jon Oringer
New
Valley
San Francisco
" Anyone can contribute images, and we sell them to designers and agencies all over the world. "
Jon Oringer
Images
Contribute
World
" I like San Francisco, but I don't think I'd want to work in Palo Alto. It seems like a pretty rough commute. In many ways, I think New York has a lot of things the West Coast doesn't have. "
Jon Oringer
New
New York
Pretty
" I love meeting contributors and hearing how we inspire them to create art. I'm also proud of creating hundreds of jobs. "
Jon Oringer
Meeting
Proud
Inspire
" At Shutterstock, we've been offering tutorials to customers and contributors on our blog for many years. Our audience already viewed us as thought leaders on the latest digital and creative skills; we felt it so natural for us to launch Skillfeed, which is an online marketplace for professional learning. "
Jon Oringer
Learning
Skills
Creative