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" The most satisfying thrillers send ordinary people into battle against the forces of evil - otherwise known as greed, ego, rage, fear and laziness - and bring them out bloodied but whole. "

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" You shouldn't talk about yourself all the time - most of us aren't for sale. Our books are. Talk about them. It's not a question of whether or not you're fascinating on a personal level - it's that your trivia and trials might not have any connection to the tone, tenor and sense of your books. "

M. J. Rose

Trials

You

Yourself

" I grew up in New York and have lived here all my life. I think it's the best city in the world and can write about it with gusto and fervor and passion. "

" It's been more than a decade since I put that self-published novel, 'Lip Service', up on a website. Since then, many hundreds of authors have gone from self-published to traditionally published. "

M. J. Rose

Service

Decade

" As a self-published author, you have the choice. Embrace the power to create a book that is truly yours. Don't be a whiner or a copycat. "

" I've always been fascinated by the concept of reincarnation. I learned that many brilliant people were interested in reincarnation, including Carl Jung. I'm a big Jungian. So I began writing novels involving theories integrating past and present, even if the past element in the novel took place 500 or 1,000 years ago. "

" With so many millions of titles available, the books that will get talked about are the books that make readers talk about them. "

" Buy other authors' books when you go to their events. Even if you aren't going to read it. Even if you are going to give it away. Even if you aren't interested. Not just for the author but for the bookstore. It's karma and just plain good manners. "

M. J. Rose

Good

Manners

" They say every writer really just writes about one thing over and over. I guess my one thing is how the past impacts the present. "

" There are many traditionally published authors who have hated the cover their publisher's decided on. Or the title or the marketing or the advertising. But there was nothing they could do about it. "

" One of the biggest differences between you and a traditionally published author is that a self-pubbed author is responsible for everything. Not just writing the book - but cover design, editing, producing, distribution, and publicity as well. "

" I think the most important thing we as writers can do is figure out how we define what success will mean to us and focus on that. "

" I was an avid reader, but never thought seriously about writing a novel until I was in my thirties. I took no formal fiction-writing courses and never thought about these categories when I wrote my first novel. "

" I began tailoring my books to cater to one or another universe of readers. I found it incredibly boring; and frankly, it felt stultifying. I'd previously been in advertising. I felt if I was going to create something to fit a specific market, I might as well have stayed with advertising. "

" We need to write books that publicists and marketers and booksellers and book club leaders and librarians and readers can get excited about. That have something about them that makes them stand out. That makes them shine. "

" As a general rule, when you comment on a blog, make it knowledgeable or witty and, most of all, relevant to that post - then, simply sign it with your name and your book title. Resist the urge to brag or sell your book. "

" Sales don't always have anything to do with good or brilliant or original. Sales are about appeal. "

" If no one knows your book is out there, no one will think about buying it. It's as simple as that. "

" If I present a boring personal life to my readers, it's going to be harder for them to think of my novels as thrilling. "

" I just want to sit in my room and write books. "

" Find out if your radio interviewer has read your book, or you are going to have to do that part of the job on air. It's okay if they haven't, but it's always better to be prepared for what's coming. "

" MWA and The Author's Guild refused to accept me as a member. "

M. J. Rose

Guild

" From the very beginning, I envisioned success as selling enough books so I could keep getting published and continue to write what I wanted to without compromising. "

" In 'Power Play', Finder uses the thriller structure to make pointed observations about gender in the workplace, the corporate caste system, and the true nature of risk in the global business environment. "

" A curious mind is the most important attribute any man or woman can possess. "

" I know some authors who have gotten $25,000 advances and put it all into marketing, others who allocate $5,000 or $1,000. "

" I might have created the phrase 'memory tools', but people have always found talismans to help them meditate into a state of hypnosis where they can access their past lives. "

" The marketability, the success of a book, ultimately rests with whether or not people will find the concept/characters/title/cover appealing. "

" A comprehensive marketing plan involves both online and offline efforts to use and broaden your existing platform to promote your book. "

" Don't use your advance to buy an antique sports car, diamonds by the yard, or a bottle of wine from Thomas Jefferson's cellar instead of investing in your book. "

" Nora Roberts, Stephen King, Lee Child and George R. R. Martin write wildly different books. Their writing, plotting and styles have little or nothing in common. But they all write books and characters that readers find appealing. "