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All Quotes by author - Ryan Holmes
" A critical question to ask when bringing in a new CEO to take the reins of a company you started is: Do you want someone who will maintain company culture or reinvent it? "
Want
Company
Someone
" Although social media is a relatively new form of communication, it has become the primary way retailers and customers are interfacing. "
Social Media
Communication
Way
" Although the tech industry is very open to change, many people still have a closed-off mentality where, in the interest of protecting their ideas, they keep them hidden in dark caves. "
Dark
Change
People
" Amongst high unemployment rates, a competitive job market and a shrinking global economy, the emerging social media industry only continues to grow. "
Job
Economy
Media
" An exit is only a success if you set an exit as your primary goal. My primary goal was to build a globally influential tool, to build something from the ground up that could literally change how we communicated in business and individually. "
Success
Business
Change
" Anyone with an inbox knows what I'm talking about. A dozen emails to set up a meeting time. Documents attached and edited and reedited until no one knows which version is current. Urgent messages drowning in forwards and cc's and spam. "
Up
Talking
Spam
" Anyone working at HootSuite will tell you that I don't sugarcoat my opinions. I heavily encourage feedback and suggestions - partly because I'm blunt about offering the same in return. "
Feedback
Tell
Opinions
" As a child, I did what any normal kid who grew up without any electricity would do - I spent countless hours working on a computer wired to my parents' car battery... and learned how to code. This natural passion for computers lead me into the Internet market during the late 1990s and early 2000s. "
Passion
Car
Child
" As an entrepreneur, one of the biggest challenges you will face will be building your brand. The ultimate goal is to set your company and your brand apart from the crowd. If you form a strategy without doing the research, your brand will barely float - and at the speed industries move at today, brands sink fast. "
Goal
Research
Today
" As an entrepreneur, the pressures of a startup can be enormous, but it's rarely life or death. "
Death
Life
Entrepreneur
" As social is where consumers' eyeballs are, businesses must take ownership of their online company profiles. By providing their customers with a place to share content, social media managers can monitor and track content which directly relates to their brand. "
Brand
Track
Social Media
" As technology has improved, our digital lives have only grown more tangled and cluttered. "
Technology
Tangled
Digital
" A swarm of new business tools coming to phones and desktops near you promise to boost efficiency and streamline collaboration by borrowing social features from the likes of Facebook and Twitter. "
You
Business
Collaboration
" At the most basic level, prioritizing design also represents a practical consideration. It's far easier to design first and engineer later. "
First
Far
Engineer
" Building outrageous expectations about the next big thing - be it a personal video chatting service or venue-based photo sharing app - can create all sorts of complications when things don't go as planned. "
Service
Create
Expectations
" By allowing multiple partners to contribute, an open platform can nurture an entire ecosystem of developers and apps. Good products integrate and become great products. Users get a one-stop solution for social needs. "
Open
Solution
Good
" By monitoring the activity taking place on social networks, retailers can amplify successful marketing and sales strategies and avoid weak tactics which can later be tied back to organizational objectives. "
Weak
Back
Successful
" Certification programs for social media are blossoming as a response to the demand for more social media training. Both industry professionals and recent graduates are tapping into tactical training programs to help them stay up to date as the industry grows. "
Help
Media
Social Media
" Companies and managers that find a way to harness social media stand to gain. "
Way
Stand
Social Media
" Customer service teams at many companies have already embraced social media, often out of necessity. "
Customer
Social Media
Service
" Don't be scared to try new things, but remember to hold on to the vision of your company and the initial successes that defined your brand. "
New Things
Brand
Vision
" During the early days of HootSuite, when social media was still seen as a fad, I made the decision to treat our funding as if it were my personal bank account. That's not to say I blew it on fast cars and fancy dinners. Exactly the opposite. "
Social Media
Decision
Treat
" Early in my career, I was involved with engineer-led projects, where designers came in late in the game and were expected to put lipstick on an existing code base. This almost never works. "
Game
Late
Lipstick
" Email is familiar. It's comfortable. It's easy to use. But it might just be the biggest killer of time and productivity in the office today. "
Comfortable
Easy
Today
" Entrepreneurs, by disposition, are built to think big. When a role no longer affords those opportunities, it might be best to leave it in capable hands and move on. "
Big
Move On
Opportunities
" Everybody getting a significant exit creates a legacy and creates something that you can pay forward and bootstrap an industry in a substantial way. "
Exit
Legacy
Pay
" Every day I'd come home after school, pop the hood of my mom's car, put alligator clips on the battery, and wire into the house and go play on my computer. If I used it for too long, I'd wear down the car battery, and my mom would be all mad at me the next day. "
Me
School
Day
" Facebook, Twitter and Google have all opened offices in Brazil, recognizing the importance of localizing their products and customer service efforts. "
Customer
Service
Google
" For an older generation of employees, social media often remains misunderstood and underutilized. "
Media
Employees
Social Media
" For anyone who devours the web on a daily basis, the biggest problem is too much of a good thing. There's so much extraordinary content - from articles to images, videos and Tweets - that it's almost impossible to keep track of it. "
Good
Web
Problem
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