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" If a third of Americans' time is being spent online, why is only a quarter of ad dollars spent there? It's not proportional. "
Susan Wojcicki
Quarter
Why
Time
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" My kids know I'm home every night for dinner. "
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" You see a lot of powerful women on the Internet, but I wish there were more. I think the Internet really could use a lot more women. "
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" Even in a culture where people are well meaning, there are sometimes 'microaggressions.' People who will just cut you off. You'll be talking, and someone will interrupt you. That's become a big pet peeve of mine. "
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" On YouTube, women are not just users; they're creators. They're learning about business and technology, and having a voice. "
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" Though we do need more women to graduate with technical degrees, I always like to remind women that you don't need to have science or technology degrees to build a career in tech. "
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" Growth is always essential. Running any tech company, you want to make sure you're growing. Putting in place all of the right structure to be able to ensure growth. "
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" Google has been doing well. As much as possible we're trying to share back with the employees. They will continue to create a lot of value. "
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" People at different stages of their lives are doing different things, and they're all using Google. "
Susan Wojcicki
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" I've seen all of these decisions that have been made by all these great leaders who have been part of Google, and this has been an opportunity for me when I'm running YouTube, is to be able to take advantage of all of those memories. "
Susan Wojcicki
Decisions
Great
Memories
" I think about my own career, and when I graduated from college, the Internet didn't really exist yet. And so not having a specific plan, being able to be opportunistic at the end, is what enabled me to make some of my best decisions, which is to go to places that were growing but that I didn't plan to have happen. "
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" If you are working 24/7, you're not going to have any interesting ideas. "
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" It's important for me to show my children the richness of life and be a role model. I find that my organizational and management skills are tested more at home than at work! "
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Home
Life
" The great thing about the Internet is you can launch a product, and within just a few hours, people will tell you what they think about it. "
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People
" I think the phone is a really personal device in a lot of ways. If you drop your phone or lose it there's a moment of panic. On the other hand there's a lot of control that users have. "
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You
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Phone
" Work smart. Get things done. "
Susan Wojcicki
Smart
Things
Work
" One of the things that I'm trying to do is use the position that I'm in... to encourage the next generation of girls to think about the Internet as a career opportunity. "
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Think
Opportunity
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" Engineering is a jeans and hoodie culture, and sales is more formal. "
Susan Wojcicki
Engineering
Culture
Jeans
" I've been, like, the mom of Google. "
Susan Wojcicki
Been
Google
Like
" Google is a business that gets paid when users want to see - want to click on - the ad. If we show ads that no one wants to see, we don't generate revenue. "
Susan Wojcicki
Business
Want
Show
" After my kids go to bed, I check email. It's about having that balance. "
Susan Wojcicki
Balance
Bed
Check
" My first job after college was at Magic Quest, an educational software startup company where I was responsible for writing the content. I found that job somewhat accidentally but after working there a few weeks and loving my job, I decided to pursue a career in technology. "
Susan Wojcicki
Technology
College
Magic
" Many women assume they can't be good mothers and have challenging careers at the same time, so they might give up trying to do both as they get to a crucial point in their career. Although it can be hard at times, it's important for women to recognize the benefits of working outside the home. "
Susan Wojcicki
Good
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" People complain when ads aren't relevant, and they complain when ads are too relevant. "
Susan Wojcicki
Ads
Too
Relevant
" I have this desire to create things and build things, and Google has enabled me to build and create things and to build products that are used by people all over the globe. "
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People
Create
Desire
" I think I've always been able to see what's coming, and when I was joining Google, people always said, 'Why are you joining this company?' It was so small at the time. I could see the importance of Google. I could see the way it was going to grow; it was going to become a big company. "
Susan Wojcicki
Small
Time
You
" If women don't participate in tech, with its massive prominence in our lives and society, we risk losing many of the economic, political, and social gains we have made over decades. "
Susan Wojcicki
Society
Women
Losing
" At the end of the day, both men and women who become CEOs have showed tenacity and hard work to succeed in their careers. It takes not just skills but also extreme dedication and commitment. And regardless of gender, CEOs are measured by the same criteria - the growth and success of the business. "
Susan Wojcicki
Hard Work
Work
Women
" Mobile is an incredibly fast-growing market and will continue to be. "
Susan Wojcicki
Mobile
Will
Market
" In every organization, there are many people, from senior leaders to first-time managers, who have the power to elevate women in the workplace. I wouldn't be in the position I'm in today without several key people in power believing in me and giving me a chance to succeed. "
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Today
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" Right now, offline and online are coming together because of smartphones. "
Susan Wojcicki
Right
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