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" If you want success, be unique. "

Natalie Massenet

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" I believe that all brands will become storytellers, editors and publishers, all stores will become magazines, and all media companies will become stores. There will be too many of all of them. The strongest ones, the ones who offer the best customer experience, will survive. "

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" Net-a-Porter offers catwalk fashion and trend-driven shopping, but for Mr Porter, while fashion is still important, style is key. "

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" The only time I can't sleep is on a plane, when I am literally keeping it in the air with my brain. "

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" Grown-up clothes are more appealing because customers need to be able to project themselves into them. "

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" When I started Net-a-Porter, I knew nothing. And I was pregnant. Starting a new venture and being pregnant for the first time are pretty similar in many ways. If you knew what was going to happen to you, you wouldn't venture down that road. "

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" I think there will be an increasing convergence between content and commerce, that it will be about following consumers instead of making consumers come to you, and I am especially excited about the various platforms that will allow more and more access to customers. "

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" I'm supporting the School for Creative Startups because the project's ambition - to boost innovation and the culture of entrepreneurship - is something I feel strongly about. "

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" Customers want new things, and the way that they get them isn't written in stone. "

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" The Internet is a gift to fashion. "

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" A tendency to focus on art over business has meant that too many designers have failed to make the most of their critical acclaim. "

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" The fashion cycle is outdated. "

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" To be a designer today is to be an entrepreneur. Whether you're a two-man operation in Shoreditch or a 3,000-person, vertically integrated brand, you need to have the wherewithal to run your business through investment, considering everything from start-up funds to your exit plan or what it takes to go public. "

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" I've taken the love of fashion from my mother, and journalism from my father. "

Natalie Massenet

" I don't get manicures, pedicures. I don't get my hair done as often as I should. "

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" You cannot underestimate the impact the Internet has had on British fashion. "

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" Never forget that you only have one opportunity to make a first impression - with investors, with customers, with PR, and with marketing. "

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" If you're a teenager in Palo Alto launching an app, you know from the outset how you plan to finance your business. "

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" I'm an accidental entrepreneur. "

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" Ambition is important. Of course you can't get anywhere without talent, but there are a lot of talented people. To succeed, you have to be the most ambitious talented person. "

Natalie Massenet

" I just wear what I like, and lots of it is British. "

Natalie Massenet

" As a woman, I feel it's important to support causes that are important to my core customer, who is also a woman, as well as causes that resonate with me personally. "

Natalie Massenet

" When I'm working, I have a hard time switching off, and when I'm not working, I have a hard time thinking of ever wanting to work again. "

Natalie Massenet

" Work means independence. It allowed me to shape my life on so many levels. "

Natalie Massenet

" I believe all positive things and negative things are valuable because they shape you. "

Natalie Massenet

" Once you start a business, you have to grow it and grow with it - starting a business is not just for Christmas. "

Natalie Massenet

" I love contemporary culture. Even the stuff I don't like. "

Natalie Massenet

" People always say to me, 'You've really strived to redefine retail.' But the reality is, I wanted to redefine magazines. "

Natalie Massenet

" One of my goals is that, at a dinner party some time in the future, someone will say, 'Oh, my nephew is starting a ready-to-wear brand', and 20 people will turn around and say, 'Is he? Can we invest?' in the same way that, now, if you were to say, 'My nephew is starting a mobile app,' everyone would say, 'Oh, smashing! Can I invest?' "

Natalie Massenet

" 100% of Net-a-porter customers have a man in their lives in some capacity, and 59% are married or living with a partner. "

Natalie Massenet

" The United Kingdom has traditionally been a very small market, and even though you had such a creative group of designers, they represented a risk to department stores. "

Natalie Massenet