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" We have an audience, the ability to fund our own projects, own our own projects, the ability to display our projects unencumbered by any middlemen. That's the perfect scenario. "
Freddie Wong
Own
Ability
Audience
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" A user who essentially costs YouTube money has very little say. The way to have a say is to concretely support the creators and channels you watch directly by giving them money. "
Freddie Wong
Giving
Support
Say
" We are not frou-frou creative types. We have done both sides of the business and are constantly asking ourselves, 'How are we going to pay for this?' But the criteria is that it must fit with our world. "
Freddie Wong
Creative
Done
Business
" I'm not even very good at most video games. "
Freddie Wong
Good
Games
Even
" Visual effects have always been a part of this art form. And CG is simply a tool on the filmmaker's tool belt to tell a story, but when the end result is bad - maybe it's not the tool's fault. "
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Always
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Bad
" Youku Tudou gives us the reach into China that we've been looking for, and we look forward to sharing even more content with international audiences in the near future. "
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Reach
Looking
Look
" Venture capitalists don't pay attention to you unless you have an app or a widget. "
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Pay
You
Pay Attention
" Deep engagement is much more powerful and valuable than fleeting mass market engagement. "
Freddie Wong
Market
Fleeting
Deep
" Great visual effects serve story and character and in doing so, are, by their very definition, invisible. "
Freddie Wong
Character
Doing
Visual
" Everyone talks about, 'Get your foot in the door,' but I never understood that mentality. Why would I want to go in that house? Why not build my own house? Why not take a chair and smash a window? "
Freddie Wong
Chair
House
My Own
" On the advertising side, view count is not the most important thing. It's engagement. "
Freddie Wong
Advertising
Side
Most
" We take a lot of pictures with fans, and when they walk away, their parents say, 'Who was that?' "
Freddie Wong
Parents
Say
Fans
" Hollywood is just a bunch of middlemen, people trying to facilitate content transfer between creators and viewers. "
Freddie Wong
Trying
Content
People
" While it's easy to sit back and cherry pick bad visual effects and blame the industry for making movies the way they are, you're really not seeing the whole picture. "
Freddie Wong
Movies
You
Bad
" If it doesn't feel organic to the audience, you gotta trust your gut. "
Freddie Wong
Gut
You
Your
" A better quality of video is better for everyone. "
Freddie Wong
Quality
Video
Everyone
" You have to figure out some way of making money without relying on video ads or people paying to download. "
Freddie Wong
Money
Making Money
People
" Views online is a real weird and sticky subject. One view on a 30-second piece of content is not equivalent to one view on a 30 minute video. In my mind it's not quite the same thing. "
Freddie Wong
View
Weird
Content
" I want to see more people push what it means to be a web show... because it's very difficult to make a living making those types of shows. "
Freddie Wong
Web
Want
See
" We firmly believe the future of television is online, and Hulu has recognized the value of quality long-form series. "
Freddie Wong
Quality
Value
Future
" We want to be a studio that makes a whole bunch of stuff we believe in, in all ranges of scale and time and length, and own as much as that IP ourselves and generate as much of that IP ourselves as possible. "
Freddie Wong
Believe
Want
Time
" People predicted in the 1910s that live theater was going to be all gone and that we'd just be watching movies. No, live theater is still around, because it does things that are specific to it. "
Freddie Wong
Movies
Watching
Gone
" If you can't answer the question 'What is VR adding to that experience?' - and it should be more than just a gee-whiz thing - then that project shouldn't be in VR. You're not taking full advantage of your medium. "
Freddie Wong
More
Experience
Question
" Five years is a very long time. If you think about it in terms of just people's lives, in terms of who our audience is: if you were in high school when you first saw our stuff, you're in college now. "
Freddie Wong
School
Think
Time
" Film gives us the luxury of deciding where the viewpoint of the audience is, and by knowing that, we can very effectively design around what is actually seen on camera. "
Freddie Wong
Luxury
Audience
Camera
" People always ask us, 'When are you guys gonna do a movie? When are you gonna do a TV show?' And to me, that feels like such a step backwards from where are. "
Freddie Wong
Step
People
Always
" Drift racing is expensive. "
Freddie Wong
Expensive
Racing
Drift
" When we think about a great movie, I mean, what do we think about? We think about story, we think about character. And when the visual effects aren't perfect, we forgive it. "
Freddie Wong
Perfect
Character
Think
" Defying genre conventions is instantly a risky move. "
Freddie Wong
Move
Defying
Genre
" A vlog look is a very specific look, and it's basically a phone look. "
Freddie Wong
Look
Basically
Phone
" Shooting on location and dressing locations in Los Angeles is shockingly expensive, especially when you're talking about webseries-level budgets, so the opportunity to build our sets in YouTube's space gives us a lot more room in our budget in being able to create the world of 'VGHS' properly. "
Freddie Wong
World
Space
Create