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" When we think about a great movie, I mean, what do we think about? We think about story, we think about character. And when the visual effects aren't perfect, we forgive it. "
Freddie Wong
Perfect
Character
Think
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" I think if you make good, interesting content with compelling story lines and good characters, people will tune into the web for as long as you want them to. "
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" We have full creative control, we have a giant audience that loves what we do, and we can make whatever we want. "
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" In general, a lot of content creators find that their success is unable to support any sort of organization of scale. It's pretty difficult to support even three or four employees. "
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" VR has a whole range of things it's very good at, and there's a lot of things that it's going to be deficient at. "
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" I want to see more people push what it means to be a web show... because it's very difficult to make a living making those types of shows. "
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" Video content yearns to be free. "
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" I don't think any reasonable person would object to you, as the advertiser, having say in who and what you want to pair your ad with. "
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" On the advertising side, view count is not the most important thing. It's engagement. "
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" Visual effects have always been a part of this art form. And CG is simply a tool on the filmmaker's tool belt to tell a story, but when the end result is bad - maybe it's not the tool's fault. "
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" The Lionsgate deal came at an opportune time. It allows us to get our projects financed and create long-form content without needing to be reliant on brand deals or crowdsourcing for external financing. "
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Content
Without
Time
" Shooting on location and dressing locations in Los Angeles is shockingly expensive, especially when you're talking about webseries-level budgets, so the opportunity to build our sets in YouTube's space gives us a lot more room in our budget in being able to create the world of 'VGHS' properly. "
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" People predicted in the 1910s that live theater was going to be all gone and that we'd just be watching movies. No, live theater is still around, because it does things that are specific to it. "
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" Straight-up digital delivery will be the way the future works. "
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Digital
Will
Future
" We are video consumers first and foremost, and we hate anything appearing in the videos that isn't organic. "
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" Everyone talks about, 'Get your foot in the door,' but I never understood that mentality. Why would I want to go in that house? Why not build my own house? Why not take a chair and smash a window? "
Freddie Wong
Chair
House
My Own
" A lot of people have difficulty wrapping their heads around what VR is good for. And the direction people go first is wrong. The wrong place is always: How can we do something we've done before, but on this? "
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Done
Go
Direction
" I get occasional tweets from people asking what shampoo and conditioner I use. I go straight for the Costco brand, Kirkland brand, the bulk shampoo. That's as far as I go. "
Freddie Wong
Straight
Go
Asking
" Defying genre conventions is instantly a risky move. "
Freddie Wong
Move
Defying
Genre
" Film gives us the luxury of deciding where the viewpoint of the audience is, and by knowing that, we can very effectively design around what is actually seen on camera. "
Freddie Wong
Luxury
Audience
Camera
" Views online is a real weird and sticky subject. One view on a 30-second piece of content is not equivalent to one view on a 30 minute video. In my mind it's not quite the same thing. "
Freddie Wong
View
Weird
Content
" I feel like we cheated... because you read about these other directors, just like, 'Damn! They paid dues for 10 years before they got to get behind the camera.' We cheated because technology was in the right place at the right time, and we were alive at the right age at the right time for us to take advantage of that. "
Freddie Wong
Time
Technology
Place
" Great visual effects serve story and character and in doing so, are, by their very definition, invisible. "
Freddie Wong
Character
Doing
Visual
" Drift racing is expensive. "
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Expensive
Racing
Drift
" One of our goals is to figure out ways of diversifying where we are. "
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Figure
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Our
" I don't think a lot of people really know what goes into something that they see. "
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Know
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" We don't believe in competition. "
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Competition
Believe
" We believe that the future for content-creators such as ourselves lies in being able to source project money from an audience and deliver on those projects in a timely and cost-effective manner. "
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" The Asian male has an interesting history as far as Western appropriation. At one point, we were completely sexless Chinamen building the railroads. Then, World War II came around, and it was like, Asian guys are coming after the white women. We became a menace for a second. "
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World
Building
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" Content financing is a difficult beast no matter what era of Hollywood we're talking about. "
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" YouTube is the place where people go to consume advertisements willingly. It's some capitalist dystopian nightmare. "
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