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" Why do I put myself in a position to be cast aside or not considered as I would like to? Because I am a creative mind, because I still aspire to be one. "
Giorgio Armani
Myself
Creative
I Am
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" I must make decisions every five minutes and give the impression of being sure of myself! Sincerely, this is the cause of my verbal violence. "
Giorgio Armani
Impression
Violence
Decisions
" I believe that my clothes can give people a better image of themselves - that it can increase their feelings of confidence and happiness. "
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Believe
Confidence
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" I've always thought of the T-shirt as the Alpha and Omega of the fashion alphabet. "
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Thought
T-Shirt
Fashion
" That is always what I've had to do in life: to show I am capable of surviving. "
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Show
Am
Capable
" I prefer to look at a natural woman. A woman should be courageous to become older, not desperate to look younger than her age. "
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Become
Age
Her
" I don't like women who follow fashion in the sense of becoming victims of it. I like women who have elegance, who have allure, who use fashion, rather than the other way around. "
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Women
Elegance
Follow
" I don't have a formula to pass on. I always did it my own way. Even today, I hold my independence close. It's what's most precious to me. Passion. Risk. Tenacity. Consistency. This is my professional history. "
Giorgio Armani
Consistency
Passion
History
" You have to have doubts. I have collaborators I work with. I listen, and then I decide. That's how it works. "
Giorgio Armani
Listen
Decide
Work
" Actually I am very glad that people can buy Armani - even if it's a fake. I like the fact that I'm so popular around the world. "
Giorgio Armani
I Am
Fake
Fact
" Never in my wildest dreams did I entertain the idea that I would become a fashion designer. "
Giorgio Armani
Idea
Never
Become
" Marketing is not a nice word, but the world is about marketing now. "
Giorgio Armani
World
Word
Now
" I was an observer. I liked to listen rather than openly express myself. This trait is something that I've retained over the years. "
Giorgio Armani
Over
Myself
Listen
" My work today is perceived as being classic, but when I first started out, it was a break from the norm. Since then, I have continued to reinvent myself. I don't change my style, but I allow it to evolve. "
Giorgio Armani
Change
Style
Work
" This is very much my philosophy as a fashion designer. I have never believed in design for design's sake. For me, the most important thing is that people actually wear my clothes. I do not design for the catwalk or for magazine shoots - I design for customers. "
Giorgio Armani
Fashion
Me
People
" There are so many things to take into account - your ambition, your ego, the press, the consumers. You can never be sure that you'll be on top of the pile again. "
Giorgio Armani
Ego
You
Top
" These days, as I am older and wiser, I realize that there is a danger in becoming an icon, as people can see you as remote and untouchable, and they are less willing to tolerate you doing things that don't fit with their preconceived idea of you. "
Giorgio Armani
See
Realize
Doing
" I must always try to do better because perfectionism, and the need to always have new goals and achieve them, is a state of mind that brings profound meaning to life. "
Giorgio Armani
Better
Need
Mind
" A well-maintained physique is a great business card. Ideas and intelligence are what matters, but if you have a well-maintained physique, it's better. "
Giorgio Armani
Ideas
Great
Intelligence
" Without insecurities, I think one becomes a little bit of an idiot. "
Giorgio Armani
Little
Without
Idiot
" I would say that my idea of style and my taste are the same as when I began: They express my deep appreciation of all that is simple and linear... I always want to keep up with the times but without altering the essential characteristics of my philosophy. "
Giorgio Armani
Deep
Say
Appreciation
" These designers have no reserve. They've chosen a path and thrown themselves onto it head first, regardless of everything. Whether or not their designs are sellable or vulgar. As long as it's new and people talk about it. That is the truth. "
Giorgio Armani
People
Talk
Truth
" There can be nothing without love. No money, no power. Love is very important. When you wake up in the morning, you need to know that somebody else is waking up, thinking of you. "
Giorgio Armani
Morning
Power
Love
" The difference between style and fashion is quality. "
Giorgio Armani
Quality
Difference
Fashion
" Creative work gives you an almost indissoluble connection with people. "
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Creative
Connection
You
" The idea of the museum is to show my work since the start, and I wanted to show all of it, not just to choose between different pieces. They are grouped together in themes - minimalism, androgyny, black and white, graphic, flowers, and so on - from the earliest designs to the most recent ones. "
Giorgio Armani
Black And White
Flowers
Together
" Jeans represent democracy in fashion. "
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Represent
Fashion
Democracy
" I have never had anything to do with the kind of fashion that is influenced by the press or identified with the spirit of the season. My clients come for me; they come back each season for my spirit. That's the reality. "
Giorgio Armani
Spirit
Fashion
Back
" Milan is a true metropolis: strong and fearless but welcoming, too. Little by little, I came to realize that I could become someone here. "
Giorgio Armani
Realize
Fearless
Someone
" I design for real people. I think of our customers all the time. There is no virtue whatsoever in creating clothing or accessories that are not practical. "
Giorgio Armani
Design
People
Time
" I have always considered that my collection must have an international flair so it can be at the service of the European public. Or to people in Asia. Yes, there are tiny little alterations I notice in the proportions of the outfits, but fundamentally, the collection is that way. "
Giorgio Armani
People
Tiny
Service