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" These days, as I am older and wiser, I realize that there is a danger in becoming an icon, as people can see you as remote and untouchable, and they are less willing to tolerate you doing things that don't fit with their preconceived idea of you. "

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" This is very much my philosophy as a fashion designer. I have never believed in design for design's sake. For me, the most important thing is that people actually wear my clothes. I do not design for the catwalk or for magazine shoots - I design for customers. "

Giorgio Armani

Fashion

People

" These designers have no reserve. They've chosen a path and thrown themselves onto it head first, regardless of everything. Whether or not their designs are sellable or vulgar. As long as it's new and people talk about it. That is the truth. "

" I would say that my idea of style and my taste are the same as when I began: They express my deep appreciation of all that is simple and linear... I always want to keep up with the times but without altering the essential characteristics of my philosophy. "

" I don't have a formula to pass on. I always did it my own way. Even today, I hold my independence close. It's what's most precious to me. Passion. Risk. Tenacity. Consistency. This is my professional history. "

" The more successful I become, the more I want to remain like me, with my defects and insecurities. "

Giorgio Armani

Want

" If I eat at the Emporio Armani Caffe, my favorite thing to order is risotto or pasta with tomato sauce in winter; in summer, I prefer a Caprese salad, Parmigiano cheese flakes, or some truly fresh ricotta cheese. "

" China approaches fashion with strong enthusiasm. And I believe that this enthusiasm can be translated into something interesting, economically speaking. Not only for my brand, but also for other brands. "

" War taught me that not everything is glamorous. "

" I started to take care of my body after I turned 50. I never liked how I looked physically because I was too cute, short, with coloring only on my cheeks, the perfect little nose, and then the blue eyes. I was a hit with girls, who told me it was like I was in Technicolor. "

" When I started Giorgio Armani in the mid-'70s, I realized that women needed a way to dress that was equivalent to that of men - something that would give them dignity, an attitude that would help them handle their work life. "

" This is the problem with the world today: Nobody wants to take risks, to risk being themselves. "

" Without insecurities, I think one becomes a little bit of an idiot. "

" There are always protests, whether you do something good or bad. Even if you do something beneficial, people say you do it because it's advertising. "

" I have always considered that my collection must have an international flair so it can be at the service of the European public. Or to people in Asia. Yes, there are tiny little alterations I notice in the proportions of the outfits, but fundamentally, the collection is that way. "

" I don't like women who follow fashion in the sense of becoming victims of it. I like women who have elegance, who have allure, who use fashion, rather than the other way around. "

Giorgio Armani

Women

Elegance

" My work has taught me to pay great respects towards human beings. "

" I must make decisions every five minutes and give the impression of being sure of myself! Sincerely, this is the cause of my verbal violence. "

" Actually I am very glad that people can buy Armani - even if it's a fake. I like the fact that I'm so popular around the world. "

" Why do I put myself in a position to be cast aside or not considered as I would like to? Because I am a creative mind, because I still aspire to be one. "

" Never in my wildest dreams did I entertain the idea that I would become a fashion designer. "

" I was an observer. I liked to listen rather than openly express myself. This trait is something that I've retained over the years. "

" I'm a very private person, and perhaps this can be mistaken for aloofness. "

" There can be nothing without love. No money, no power. Love is very important. When you wake up in the morning, you need to know that somebody else is waking up, thinking of you. "

" I wanted to dress the woman who lives and works, not the woman in a painting. "

" There are so many things to take into account - your ambition, your ego, the press, the consumers. You can never be sure that you'll be on top of the pile again. "

" I design for real people. I think of our customers all the time. There is no virtue whatsoever in creating clothing or accessories that are not practical. "

" I am not in the stock market. I am beholden to no one in what I do. If I spend billions on a fashion show, I spend billions. It's not public. And if I am in the stock market, I am obligated to account for things, and to show what the business is doing. "

" I didn't have a happy childhood. "

" That is always what I've had to do in life: to show I am capable of surviving. "

Giorgio Armani

Show

Capable

" When I started, I had nothing. Because my family was really, really, really poor. "