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" Create something, sell it, make it better, sell it some more and then create something that obsoletes what you used to make. "
Guy Kawasaki
Used
Better
You
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" I have developed a Zen-like approach to the operating systems that people use: 'When you're ready, the right operating system will appear in your life.' "
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Life
You
Will
" Different parts of the world have different attitudes to failure. Arguably, it may take more courage to be an entrepreneur in Sydney, or Paris, or London, or Japan, or Singapore... but an entrepreneur sees the world for what it could be, not what it is. "
Guy Kawasaki
Failure
Courage
World
" I love the notification system on Google+. If someone mentions you, you get notified via Gmail. That's very useful for someone like me. "
Guy Kawasaki
Google
System
You
" I would like my kids to inherit a world where people succeed because of merit and hard work, not entitlement, and where people accept others for what they are and not try to change them. "
Guy Kawasaki
Hard Work
World
Work
" People are forgiving of v 1.0 of a product if it's truly innovative and useful. Then you can get away with a lot. But if you're merely marginally improving the status quo, then you better be rock solid. "
Guy Kawasaki
You
Away
Better
" Good people hire people better than themselves. So A players hire A+ players. But others hire below their skills to make themselves look good. So B players hire C players. C players hire D players, etc. "
Guy Kawasaki
Good People
Better
Look
" If you make money, you might not make meaning. "
Guy Kawasaki
You
Meaning
Make
" A 50-year-old company can innovate as well as two guys/gals in a garage. "
Guy Kawasaki
Well
Company
Garage
" Great companies start because the founders want to change the world... not make a fast buck. Call me a romantic, but I think entrepreneurs should try to change the world. This comes from working at Apple... old habits die hard. "
Guy Kawasaki
Me
Change The World
Change
" Every day, I get five pieces of hate mail: Tweets or hate emails. "
Guy Kawasaki
Pieces
Mail
Every Day
" I do have a peripatetic and active intellectual curiosity. "
Guy Kawasaki
Active
Intellectual
Curiosity
" A company should search for every instance of the use of its name and zoom in when there are issues - both good and bad. "
Guy Kawasaki
Name
Good
Company
" Evangelism is selling a dream. "
Guy Kawasaki
Selling
Evangelism
Dream
" As communicators and marketers, people are so accustomed to thinking from the 'top down.' Finding the great analyst or the famous journalist who will endorse what you do and tell the rest of the world to go and buy your product. "
Guy Kawasaki
Thinking
World
People
" Simple and to the point is always the best way to get your point across. "
Guy Kawasaki
Point
Best
Your
" I don't take myself that seriously. I'm a pragmatist. "
Guy Kawasaki
Seriously
Myself
Take
" There are two ways to approach the application process: trying to hit a home run by getting an immediate 'Yes, here's an offer' or trying not to be eliminated. I recommend the second approach. "
Guy Kawasaki
Home
Run
Trying
" I don't think Steve Jobs nauseated people when talking about how great Apple stuff was. The reason why he didn't nauseate people is because it was true. The start of all great marketing is to have a great product. "
Guy Kawasaki
True
Think
People
" I started my career counting diamonds and schlepping gold jewelry around the world. The jewelry business is a very, very tough business - tougher than the computer business. You truly have to understand how to take care of your customers. "
Guy Kawasaki
Care
Diamonds
Jewelry
" The right algorithm is to put off seeking funds for as long as physically possible. And in an ideal world, a startup would never have to seek funds at all. "
Guy Kawasaki
Off
World
Right
" When I finally got a management position, I found out how hard it is to lead and manage people. "
Guy Kawasaki
People
Position
Management
" Don't worry, be crappy. Revolutionary means you ship and then test... Lots of things made the first Mac in 1984 a piece of crap - but it was a revolutionary piece of crap. "
Guy Kawasaki
Ship
You
Worry
" If you look at my Twitter feed it is 99% links, but 1% is me responding and 1% of a big number is a big number. "
Guy Kawasaki
Number
You
Look
" The A-listers and the A+ listers, are reporting the news, they're not making it. "
Guy Kawasaki
News
Making
Reporting
" You really can't spend money on social media unless you really try. Social media is really more about effort than expense. "
Guy Kawasaki
Money
Media
Effort
" What I lack in talent, I compensate with my willingness to grind it out. That's the secret of my life. "
Guy Kawasaki
Secret
My Life
Life
" The most important thing is that you hire people who complement you and are better than you in specific areas. Good people hire people better than themselves. So A players hire A+ players. "
Guy Kawasaki
Good People
Better
You
" What you learn in school is the opposite of what happens in the real world. In school, you're always worried about minimums. You have to reach 20 pages or you have to have so many slides or whatever. Then you get out in the real world and you think, 'I have to have a minimum of 20 pages and 50 slides.' "
Guy Kawasaki
You
World
Think
" My mother taught me not to take any crap from anyone and to stand up for my rights. You might not believe this lesson came from a tiny Japanese woman, but it's true. "
Guy Kawasaki
Woman
Stand Up
Mother
" Patience is the art of concealing your impatience. "
Guy Kawasaki
Your
Patience
Art