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" My mother taught me not to take any crap from anyone and to stand up for my rights. You might not believe this lesson came from a tiny Japanese woman, but it's true. "
Guy Kawasaki
Woman
Stand Up
Mother
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" A 50-year-old company can innovate as well as two guys/gals in a garage. "
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" The A-listers and the A+ listers, are reporting the news, they're not making it. "
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" I don't want to make more friends. I have four kids, I have plenty of friends, and all the personal relationships I need. "
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" I don't think Steve Jobs nauseated people when talking about how great Apple stuff was. The reason why he didn't nauseate people is because it was true. The start of all great marketing is to have a great product. "
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" Patience is the art of concealing your impatience. "
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" If you make money, you might not make meaning. "
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" A crash is when your competitor's program dies. When your program dies, it is an 'idiosyncrasy'. "
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" At the end of my life, is it better to say that I empowered people to make great stuff, or that I died with a net worth of $10 billion? Obviously I'm picking the former, although I would not mind both. "
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" I don't take myself that seriously. I'm a pragmatist. "
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" Don't worry, be crappy. Revolutionary means you ship and then test... Lots of things made the first Mac in 1984 a piece of crap - but it was a revolutionary piece of crap. "
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Ship
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" I love the notification system on Google+. If someone mentions you, you get notified via Gmail. That's very useful for someone like me. "
Guy Kawasaki
Google
System
You
" Social media allows me to pick my times for social interaction. "
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Me
Social Media
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" When I finally got a management position, I found out how hard it is to lead and manage people. "
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People
Position
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" Good people hire people better than themselves. So A players hire A+ players. But others hire below their skills to make themselves look good. So B players hire C players. C players hire D players, etc. "
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Good People
Better
Look
" As communicators and marketers, people are so accustomed to thinking from the 'top down.' Finding the great analyst or the famous journalist who will endorse what you do and tell the rest of the world to go and buy your product. "
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World
People
" Most venture capitalists won't read a business plan unless the entrepreneur is introduced to them by a contact. "
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Business
Contact
Entrepreneur
" I merely consider myself a father, and one role of a father is to provide financial resources for his family. "
Guy Kawasaki
Myself
Role
Family
" My perspective is this: my allegiance is to the best product for my needs. For a computer, this means Macintosh. For phone and tablet, this means Android. "
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Phone
Product
Best
" It's easy to say that entrepreneurs will create jobs and big companies will create unemployment, but this is simplistic. The real question is who will innovate. "
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Create
Will
Say
" Create something, sell it, make it better, sell it some more and then create something that obsoletes what you used to make. "
Guy Kawasaki
Used
Better
You
" Ambitious failure, magnificent failure, is a very good thing. "
Guy Kawasaki
Ambitious
Magnificent
Failure
" I'm a lousy predictor of the future. "
Guy Kawasaki
Future
Predictor
Lousy
" The most powerful way to convince the interviewer that you can do the job is to show how much you already know about the industry, the company, and the products/services of the company. In other words, enchant the interviewer with how much you already know. "
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Job
Company
You
" A company should search for every instance of the use of its name and zoom in when there are issues - both good and bad. "
Guy Kawasaki
Name
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Company
" I think a lot of the logic of Google+ is much better in terms of notification of messages to you, in terms of how you post. One very obvious feature is that with Google+, after you post something, you can edit it forever. That is true of both posts and comments. I edit almost every post I make and almost every comment I make. "
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Google
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Logic
" Evangelism is selling a dream. "
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Selling
Evangelism
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" Different parts of the world have different attitudes to failure. Arguably, it may take more courage to be an entrepreneur in Sydney, or Paris, or London, or Japan, or Singapore... but an entrepreneur sees the world for what it could be, not what it is. "
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" You really can't spend money on social media unless you really try. Social media is really more about effort than expense. "
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" What I learned from my kids is that the greatest joy in life is not from material trappings, power, or visibility. The greatest joy comes from your kids. Nothing is even close to my kids in terms of bringing me joy. "
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Joy
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" I do have a peripatetic and active intellectual curiosity. "
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Active
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