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" I don't think Steve Jobs nauseated people when talking about how great Apple stuff was. The reason why he didn't nauseate people is because it was true. The start of all great marketing is to have a great product. "

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" You really can't spend money on social media unless you really try. Social media is really more about effort than expense. "

Guy Kawasaki

Money

Media

Effort

" Don't worry, be crappy. Revolutionary means you ship and then test... Lots of things made the first Mac in 1984 a piece of crap - but it was a revolutionary piece of crap. "

" Simple and to the point is always the best way to get your point across. "

" If you're an entrepreneur and you think that the president makes a difference to your business, you should stay at your current job. "

" The right algorithm is to put off seeking funds for as long as physically possible. And in an ideal world, a startup would never have to seek funds at all. "

" When I was getting my education, I fell in love with the writings of Peter Drucker. He was my hero. I had a naive belief that when I became a manager, it was going to be like Peter Drucker's books. That is, I was going to be the effective executive. I was going to talk to people about their goals. I was going to help them actualize. "

" Patience is the art of concealing your impatience. "

" The good news about entrepreneurship is that your fate is in your hands. The bad news is that your fate is in your hands! "

" What I lack in talent, I compensate with my willingness to grind it out. That's the secret of my life. "

" Every day, I get five pieces of hate mail: Tweets or hate emails. "

" Not many people agree with what I do. "

" Leverage your brand. You shouldn't let two guys in a garage eat your shorts. "

" Create something, sell it, make it better, sell it some more and then create something that obsoletes what you used to make. "

" Most venture capitalists won't read a business plan unless the entrepreneur is introduced to them by a contact. "

" Entitlement is the opposite of enchantment. "

" The most important thing is that you hire people who complement you and are better than you in specific areas. Good people hire people better than themselves. So A players hire A+ players. "

" Many Android users aren't aware of some the things that Android can already do such as supporting the enforcement of companywide security policies, encrypting phone data and providing e-mail and calendar widgets that update in real-time. Our job is to help people and businesses discover and use these features. "

" Entrepreneurship is not for everyone. "

Guy Kawasaki

Entrepreneurship

Everyone

" A 50-year-old company can innovate as well as two guys/gals in a garage. "

" A simple summary of my life is that my parents worked very hard so that I could have a great education, and I took that education and worked very hard to get where I am. I would like my kids' lives to be exactly the same. "

" I'm a lousy predictor of the future. "

" The A-listers and the A+ listers, are reporting the news, they're not making it. "

" Most people who graduate from college think they have to make a perfect choice. Is it Goldman Sachs? Is it Google? Is it Apple? They think that their first job is going to determine their career, if not their life. "

" A good idea is about ten percent and implementation and hard work, and luck is 90 percent. "

" Great companies start because the founders want to change the world... not make a fast buck. Call me a romantic, but I think entrepreneurs should try to change the world. This comes from working at Apple... old habits die hard. "

Guy Kawasaki

Change The World

Change

" Social media allows me to pick my times for social interaction. "

Guy Kawasaki

Social Media

Interaction

" I've been all over the world meeting with companies and startups and entrepreneurs. And I tell you, they are more similar than different. "

" I started my career counting diamonds and schlepping gold jewelry around the world. The jewelry business is a very, very tough business - tougher than the computer business. You truly have to understand how to take care of your customers. "

" I don't take myself that seriously. I'm a pragmatist. "

" If you have to put someone on a pedestal, put teachers. They are society's heroes. "