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" Evangelism is selling a dream. "

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" Social media allows me to pick my times for social interaction. "

" My recommendation for SEO is very simple. It's Write Good Stuff. In my mind, Google is in the business of finding good stuff. It has thousands of the smartest people in the world, spending billions of dollars to find the good stuff. All you have to do is write the good stuff; you don't need to trick it. "

" It's hard to name a person who is unpopular who has influence. "

" The right algorithm is to put off seeking funds for as long as physically possible. And in an ideal world, a startup would never have to seek funds at all. "

" My perspective is this: my allegiance is to the best product for my needs. For a computer, this means Macintosh. For phone and tablet, this means Android. "

" If you provide enough value, then you earn the right to promote your company in order to recruit new customers. The key is to always provide value. "

" You really can't spend money on social media unless you really try. Social media is really more about effort than expense. "

" It doesn't matter whether the Dow is 5000 or 50,000. If you're an entrepreneur, there is no bad time to start a company. "

" Ambitious failure, magnificent failure, is a very good thing. "

" The most powerful way to convince the interviewer that you can do the job is to show how much you already know about the industry, the company, and the products/services of the company. In other words, enchant the interviewer with how much you already know. "

" I love the notification system on Google+. If someone mentions you, you get notified via Gmail. That's very useful for someone like me. "

" I don't want to make more friends. I have four kids, I have plenty of friends, and all the personal relationships I need. "

" My mother taught me not to take any crap from anyone and to stand up for my rights. You might not believe this lesson came from a tiny Japanese woman, but it's true. "

" Companies in Europe should stop trying to do the U.S. version of a European idea. "

" Good people hire people better than themselves. So A players hire A+ players. But others hire below their skills to make themselves look good. So B players hire C players. C players hire D players, etc. "

" A simple summary of my life is that my parents worked very hard so that I could have a great education, and I took that education and worked very hard to get where I am. I would like my kids' lives to be exactly the same. "

" I don't take myself that seriously. I'm a pragmatist. "

" If you have to put someone on a pedestal, put teachers. They are society's heroes. "

" Entrepreneurship is not for everyone. "

Entrepreneurship

" When you enchant people, your goal is not to make money from them or to get them to do what you want, but to fill them with great delight. "

" The A-listers and the A+ listers, are reporting the news, they're not making it. "

" If you're an entrepreneur and you think that the president makes a difference to your business, you should stay at your current job. "

" I started my career counting diamonds and schlepping gold jewelry around the world. The jewelry business is a very, very tough business - tougher than the computer business. You truly have to understand how to take care of your customers. "

" What I lack in talent, I compensate with my willingness to grind it out. That's the secret of my life. "

" A large social-media presence is important because it's one of the last ways to conduct cost-effective marketing. Everything else involves buying eyeballs and ears. Social media enables a small business to earn eyeballs and ears. "

" The good news about entrepreneurship is that your fate is in your hands. The bad news is that your fate is in your hands! "

" I do have a peripatetic and active intellectual curiosity. "

" The jewelry business is a very, very tough business - tougher than the computer business. You truly have to understand how to take care of your customers. "

" At the end of my life, is it better to say that I empowered people to make great stuff, or that I died with a net worth of $10 billion? Obviously I'm picking the former, although I would not mind both. "

" I travel all the time. "