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" I try to find, celebrate and teach leaders how to build platforms that will inspire others. "
Simon Sinek
Build
Find
Teach
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" Great leaders state out loud what they intend to do and in doing so, they get things done. "
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Loud
" The most basic human desire is to feel like you belong. Fitting in is important. "
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You
Feel
Desire
" Leadership is not about the next election, it's about the next generation. "
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Election
Leadership
Next
" When I was in college, my school newspaper accepted an ad from a Holocaust revisionist organization. This would have been offensive on most college campuses across the country, but I went to a school with a very large Jewish population, so the ad, as you might expect, stirred absolute outrage. "
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School
You
Organization
" The trick to balance is to not make sacrificing important things become the norm. "
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Important
Make
Balance
" Halloween is one of my favorite days of the year. I have a strict rule: I don't work on Halloween and I won't travel on Halloween. Not for any reason. "
Simon Sinek
Reason
Travel
Halloween
" The U.S. Constitution protects our privacy from the prying eyes of government. It does not, however, protect us from the prying eyes of companies and corporations. "
Simon Sinek
Constitution
Eyes
Government
" Bad leaders believe that they have to project control at all times. "
Simon Sinek
Believe
Project
Leaders
" The cost of leadership is self-interest. "
Simon Sinek
Cost
Leadership
Self-Interest
" To become an academic expert takes years of studying. Academic experts are experts in how and what others have done. They use case studies and observation to understand a subject. "
Simon Sinek
Studying
Done
Others
" The world is a bell curve. Classroom test scores, employee performance in a company or how many people really, really like you. No matter the population you're studying, they always fit neatly across the standard deviations of the famous bell curve. "
Simon Sinek
People
Famous
Performance
" I don't enjoy eating humble pie; it never tastes good. But I do appreciate it when it happens. "
Simon Sinek
Enjoy
Eating
Appreciate
" If you can clearly articulate the dream or the goal, start. "
Simon Sinek
Articulate
You
Start
" If no one ever broke the rules, then we'd never advance. "
Simon Sinek
Ever
Broke
Advance
" Most politicians are not authentic. "
Simon Sinek
Most
Politicians
Authentic
" Offer someone the opportunity to rebuild a company or reinvent an industry as the primary incentive, and it will attract those drawn to the challenge first and the money second. "
Simon Sinek
Company
Opportunity
Challenge
" I like stories of the classic hero, of good versus evil, the ones in which the good guys wear white and the bad guys wear black... and I love a good sword fight. "
Simon Sinek
Good
Black
Evil
" The ad industry thinks their clients are their customers. They think the companies who pay for the production are the ones they are supposed to serve. So the ads they produce make their clients happy... but infuriate the rest of us. "
Simon Sinek
Rest
Us
Clients
" The most effective leaders are actually better at guarding against danger when they acknowledge it that it exists. Cowards, in contrast, cling to the hope that failure will never happen and may be sloppy in the face of danger - not because they don't acknowledge that it exists, but because they are just too afraid of it to look it in the eye. "
Simon Sinek
Better
Look
Hope
" Most years, if you were to ask me how much I make, the genuine answer is that I have no clue. I usually find out the answer to that question once a year, at tax time, when my accountant tells me. "
Simon Sinek
Find
Accountant
You
" At the end of the day, humans are social animals and we are at our best when we get to do things with others who appreciate and enjoy what we enjoy. It's what keeps us human. "
Simon Sinek
End
End Of The Day
Enjoy
" Leadership is absolutely about inspiring action, but it is also about guarding against mis-action. "
Simon Sinek
Leadership
Against
Action
" There's nothing efficient about innovation. "
Simon Sinek
Innovation
Nothing
About
" Pilots have their names painted just beneath the canopy of their aircraft. This gives the pilot a sense of ownership for his or her jet. What's more, like cars, each aircraft has its own personality, so it's important for a pilot to get to know and love his aircraft. "
Simon Sinek
Own
Important
Know
" Multi-millionaires who pay half or less than half of the percentage of tax the rest of us pay justify their actions by saying they pay what the law requires. Though true, the fact is they found ways within the law to beat the purpose of the law - which, in the case of taxes, is that we all pay our fair share. "
Simon Sinek
Tax
True
Saying
" I look for the hotels that have figured out the comfortable balance - a modern room that is well designed, and really clean sheets. "
Simon Sinek
Well
Balance
Look
" If you look at the average age of a company on the Dow Jones index, it's something like 35 years or younger. In other words... success is no indication of longevity. "
Simon Sinek
Success
Age
Company
" Some people are born good-looking. Some have the gift of gab. And some are lucky enough to be born smarter than the rest of us. Whether we like it or not, Mother Nature does not dole these characteristics out evenly. "
Simon Sinek
Born
Nature
Rest
" It is only from the people I've had the good fortune to meet that I am learning the lessons to guide me. Baz Luhrmann, director of 'Moulin Rouge,' for example, has a childlike curiosity about the world. He doesn't pretend to know all the answers - quite the opposite, in fact. He asks loads of questions of everyone. "
Simon Sinek
I Am
Learning
People
" In the military, they give medals for people who are willing to sacrifice themselves so that others may survive. In business, we give bonuses to people who sacrifice others. "
Simon Sinek
People
Survive
Business