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" Listening is active. At its most basic level, it's about focus, paying attention. "

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" I think most people are inherently interested in how their brain works, in what makes them tick. "

" I never imagined working with CEOs, congressmen or the military, yet I make regular visits to the Pentagon, stop by the Capitol now and then and sit down with leaders of all kinds of companies. "

" Academic experts may not be good at doing what they are experts in themselves, but they are good at explaining the subject matter to others. They write books, teach courses and offer lessons and give steps others can follow. "

" Multi-millionaires who pay half or less than half of the percentage of tax the rest of us pay justify their actions by saying they pay what the law requires. Though true, the fact is they found ways within the law to beat the purpose of the law - which, in the case of taxes, is that we all pay our fair share. "

" Champions are not the ones who always win races - champions are the ones who get out there and try. And try harder the next time. And even harder the next time. 'Champion' is a state of mind. They are devoted. They compete to best themselves as much if not more than they compete to best others. Champions are not just athletes. "

" Babe Ruth was not afraid to strike out. And it was this fearlessness that contributed to his remarkable career. "

" Great leaders state out loud what they intend to do and in doing so, they get things done. "

" Pilots, to a large degree, are like salesmen. They have to be confident to be good at their jobs. They have to practice relentlessly and plan out all the scenarios of the things that could happen when they're out there. Nothing is more important than preparation. They are also mighty competitive, both as individuals and as squadrons. "

" People don't buy what you do, they buy why you do it. "

" Money is a short-term result that incentivizes short-term decision making. "

" Believing that your competition is stronger and better than you pushes you to better yourselves. "

" The Democrats' response throughout the healthcare debate? Give the people more statistics. "

" TiVo and other digital recording devices have confounded advertisers. The ad industry sees the technology as a threat to their product. "

" When we can communicate from the inside out, we're talking directly to the part of the brain that controls behavior, and then we allow people to rationalize it with the tangible things we say and do. This is where gut decisions come from. "

" The ad industry thinks their clients are their customers. They think the companies who pay for the production are the ones they are supposed to serve. So the ads they produce make their clients happy... but infuriate the rest of us. "

" I try to find, celebrate and teach leaders how to build platforms that will inspire others. "

" I have been inspired by Martin Luther King and how he inspired a movement. I have learned that a cause must be organic; if it is to have an impact it must belong to those who join the movement and not those who lead it. "

" I couldn't understand why my productivity went down when I had deliberately made more time available to write. Then I realized it was because I wasn't flying as much. "

" Corporate culture matters. How management chooses to treat its people impacts everything - for better or for worse. "

" You'll never see the president carry his own luggage, and why? Because even though we know he has luggage, it would reduce his stature if he was too much like us. We need to think of our leaders as being above us, even though they must still relate to us. "

" Nike doesn't want to make products for everyone - they want to make products for champions. "

" Entrepreneurs must be practical experts. They needn't set out to be subject matter experts in what they do; they must set out to solve a problem or pursue some cause or purpose greater than themselves. "

" Some would argue that you're as successful as the company you keep. Certainly there is a connection between our friends and who we are. "

" Good listeners have a huge advantage. For one, when they engage in conversation, they make people 'feel' heard. They 'feel' that someone really understands their wants, needs and desires. And for good reason; a good listener does care to understand. "

" It is only from the people I've had the good fortune to meet that I am learning the lessons to guide me. Baz Luhrmann, director of 'Moulin Rouge,' for example, has a childlike curiosity about the world. He doesn't pretend to know all the answers - quite the opposite, in fact. He asks loads of questions of everyone. "

" The irony is, the advertising industry knows everyone hates what they produce. This is why they keep looking for new ways to force people to stay tuned. "

" The world is a bell curve. Classroom test scores, employee performance in a company or how many people really, really like you. No matter the population you're studying, they always fit neatly across the standard deviations of the famous bell curve. "

" A leader's job is not to do the work for others, it's to help others figure out how to do it themselves, to get things done, and to succeed beyond what they thought possible. "

" I have friends who are majorly into the cosplay culture and have urged me to go to a convention for no other reason than to meet others like me. "

" When you explain to people what you're trying to do, as opposed to just making demands or delegating tasks, you can build instant trust, even if it's just for that short time you're on the phone. "