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" The single guiding principle that I try to follow, assuming blindly that the rest will fall into place, is to operate squarely in the present. I think it's one of the most difficult things for anyone to do. "

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" In my humble opinion, having tons of products and furniture and magazines and clothes is not luxurious - living minimally is. "

Emily Weiss

Clothes

Living

Having

" Women are truly, truly awesome. "

" With 'Into The Gloss' and now Glossier, the reason it was successful was because there were so many like-minded women out there who were also dissatisfied with their beauty experiences. "

" I think reality television has made the fashion industry and the beauty industry, any industry - frankly, just life - it has made life seem much different than it really is. "

" I'm on Instagram more than any other social platform. "

" I've never been one for color theory or color wheels or undertone rules or anything like that. I don't know if my red lipstick 'should' be more blue or more orange. "

" I am, in fact, a candle salesperson's worst nightmare - or dream come true, depending on the salesperson. "

" Glossier is really for anyone who wants to embrace the present and live in the now. It's about embracing constant change and who you are at any given moment, and that's often someone who's imperfect - and that's cool. "

" French pharmacies probably feel like CVS to French people, but to me, they feel like a real-life version of 'Willy Wonka & the Chocolate Factory.' "

Emily Weiss

Chocolate

People

" We're trying to create one holistic beauty experience where you can be inspired by other women, both the people we're interviewing and the community contributing to the conversation. "

" If you look dull, the easiest thing to do is wash your face with water, and immediately you look refreshed. "

" I like a semi-stressful massage - one where I can really feel something being worked out. "

" The ideal intern is committed, creative, organized, ambitious, independent, and able to crack a smile, whether meeting a celebrity or folding socks. "

" When Glossier launched in the U.S. back in 2014, it felt small - but in a good way. We were able to introduce ourselves locally, start a community, and build something special together. "

" For some, Into The Gloss is just a blog, and that's cool. For us, it's the connective tissue between us and you, and that has paved the way for the creation of a very different kind of beauty brand: Glossier. "

" One of the big things I've learned over the years and I'm excited that Glossier perpetuates is that wherever you're at, in terms of your scope of knowledge around beauty, is totally okay. And not just okay, but actually really valuable. "

" I must admit that self-tanner is one beauty arena I've been hesitant to explore, let alone fully embrace. "

" I like to get rid of things; I don't collect many things. But I do keep great photography and art books. "

Emily Weiss

Art

Photography

" Freedom and confidence are two different things, in my book. Confidence is overrated - it can be faked, whereas freedom is fearlessness. "

" People often ask me, 'How do you go about choosing who to feature on Into The Gloss?' And I've never had a great answer. Ultimately, I think the #1 thing that draws me to someone is their sense of freedom. "

" When your lips get dry, is there anything more frantic? "

Emily Weiss

Your

Lips

" We're not telling you that you need a concealer. We're providing a concealer in case you want it. We're trying to give you the tools to be able to make whatever decision you want. "

" I like people who work hard. "

Emily Weiss

Hard

Who

" The great thing about interning at 'Teen Vogue' is that there is so much room for growth; interns here do incredible things if they work hard enough and think outside the box. "

" What no one tells you - or maybe they did tell me, and I chose not to listen - is that there's really no 'coming back' from bleached platinum hair. You sort of have to cut it all off and start over. "

Emily Weiss

You

Start

" It's very important to me to have a female venture capitalist. "

" I'm a lover and consumer of beauty. "

" There's so much pressure on women to have it all together. There's always this 'next, next, next.' I hope Glossier encourages women to be O.K. wherever you are. Just, everyone, relax! "

" I would rather be 'oily' than 'dry' on pretty much any part of my body. "

" Your skin is like a plant. You have to water it. Make sure it's hydrated, not just squeaky clean. "