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" We want our communities to know what real food is. "
Kimbal Musk
Our
Communities
Food
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" The Kitchen, which my wife and I opened with our friend and amazing chef Hugo Matheson, was quickly recognized as the pioneer in 'green' restaurants across the country. "
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" Everyone has to eat, so the opportunities in the space are incredible. "
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" Start with the young, work with them until they are adults, and they will demand real food. "
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" My family were all entrepreneurs, including my parents and grandparents. "
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" I joined the board of Chipotle because no company has ever been able to scale fresh, properly sourced food in the history of America. "
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" Realtime ads are the perfect way for an advertiser to connect with users in a social environment. "
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" The reality is that we connect through food, and we have the opportunity to do it three times a day. "
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" Learning Gardens are outdoor classrooms, engaging learning environments where kids learn about math, science, entrepreneurship, and above all else, real food. "
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" We want to replace all the T.G.I. Friday's, Applebee's - at a price point that is arguably even lower than those guys. "
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" The problem is that restaurants have assumed that kids don't want to eat anything other than chicken nuggets or fast-food burgers, but they do. They want to eat things that taste good. "
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" The idea behind fast food is great - people want convenience. "
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" Sadly, many people in our biggest cities are at the mercy of industrial food. "
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" The best training ground in the world is Silicon Valley and the tech space. "
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" As a kid, I'd never have avocado. You'd get some melon and the odd fresh peach. But avocados? Mangoes? I'd never had a mango in my life. "
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" When you have the demand, you can change the government policies that create McDonald's and junk food. "
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" Boulder was not the small town I had expected. It is a vivacious community of sophisticated people, who have the same aspirations and expectations you find in New York, Los Angeles and San Francisco. "
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" If you come to The Kitchen and get a pork chop with polenta, which is our kind of food - simple - there is only one way it should taste at The Kitchen. "
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" People want real food. The demand for it is through the roof. "
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" We get emails from parents asking us what kale is because their kids are asking for it. That kind of extraordinary presence in the community is critical to the future of real food. "
Kimbal Musk
Kind
Community
Food
" Strong communities are built around local, real food. Food we trust to nourish our bodies, the farmer and planet. "
Kimbal Musk
Strong
Local
Food
" Nikola Tesla, one of Colorado's famous residents, always believed that the gasoline engine made no sense. "
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Always
Colorado
No Sense
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" You should brine your turkey. Don't even think about not brining your turkey. Ever. "
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