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" Eventually, we want to be able to say, whether in your own neighborhood or a city across the globe, our technology will be needed to break through barriers - whether it's money, time, languages, or simply choice. "

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" Every customer is different, and the travel experience is completely fluid, but the end goal is to find the best solutions. "

Gillian Tans

Goal

Travel

Best

" The move to Internet-enable travel booking is creating massive convenience, efficiency, and savings for consumers. "

" There's no point being at the airport longer than needed. "

" Eventually, people should just say 'give me the best hotel in a certain date in a certain location.' "

Gillian Tans

Location

Hotel

" Education is crucial in determining which profession women will choose, so it's important to spark interest in technologies at an early age. "

" For me, it's about taking things that do not take a lot of space. Don't take a lot of shoes. I tend to pack a lot of dresses, for instance, because they take up less space. "

Gillian Tans

Dresses

Shoes

" Booking.com has been very good at performance marketing. That's how we grew our business. "

" Not only do we need more women in the technology sector, we also clearly need to refocus energy on improving gender equality in the global economy. "

" What always drove me was my curiosity. That's what made me join Booking and not be afraid to leave a very successful job and then go into a startup. "

" When you start very young and you start to work, you're going to fail. That's how you learn. "

" India has a sizeable chunk of the Asian travel market - both inbound and outbound travel. "

" The culture of Booking.com has been very good for me because it's a culture where you're allowed to fail. When you think about taking risks, if it's OK to fail, you actually do a lot more. And you learn a lot quicker. "

Gillian Tans

Think

You

" In the beginning of Booking.com, we were travelling around Europe a lot. Sometimes we'd do five cities in a week. "

" I don't think there's ever a wrong answer as long as people are willing to learn, share. You're never done learning. "

" People always travel no matter what. "

" We know that companies which have more women in leadership positions have a better performance. "

" An American customer can book in English all over the world, but also, somebody from Japan or China can book in their own language everywhere. We translate all of our content into these languages, and that's quite unique. We service our direct customers - the innkeepers - as well in their own language. "

" And as a woman, you need to take risks. Don't stay too long in your own swim lane. "

" Our mission is to empower people to experience the world. "

" Things like chatbots, machine learning tools, natural language processing, or sentiment analysis are applications of artificial intelligence that may one day profoundly change how we think about and transact in travel and local experiences. "

" Technology's great, but you can only be as good in technology as your people are. "

" As a company powered by technology and digital innovation, Booking.com believes strongly in ensuring equal access and opportunity for all within the technology sector. "

" Using science to tell us what customers are looking for is second nature for us here. "

Gillian Tans

Looking

Nature

" We are putting a lot of investments behind building customer loyalty. We need to make sure we keep investing in the right tech that will help customers. If we keep doing that well, we will keep progressing. "

" There are a few books I can recommend, but one you should read for sure is 'Do More Faster,' a book full of advice for young entrepreneurs. Looking back at the early days of Booking.com, I recognize a lot of things that feature in this the book - like 'fail fast, learn quickly.' "

" India is a fast-growth market and is developing a lot. We continue to increase our partners here and make investments. "

" Traveling is an experience that you can always carry with you. It makes the world come together more so we understand each other better. "

" There are a lot of threats out there. Amazon can enter the travel market. Google could enter the accommodation space. But that is not something that we actively focus on. "

" From our earliest days, Booking.com has been deploying technology to help strip the friction out of travel. "

" We will invest more into China to make sure that our brand gets more known to Chinese customers. "