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" We will invest more into China to make sure that our brand gets more known to Chinese customers. "

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" Tech is a key driver of social and economic change, and around the world, women like me are transforming businesses, industries, and communities. "

" As a company powered by technology and digital innovation, Booking.com believes strongly in ensuring equal access and opportunity for all within the technology sector. "

" When you start very young and you start to work, you're going to fail. That's how you learn. "

" One in five of our customers books for business. But it's scaling very fast. As a result, we have tools for medium or small-sized companies to allow them set their price and give basic reporting functionality. "

" Every customer is different, and the travel experience is completely fluid, but the end goal is to find the best solutions. "

" I've always been curious and taken many risks, but that is quite atypical for a woman. On the other hand, I think that's the only way to grow beyond yourself. "

" If firms were made to hire according to quotas, it might optimize the percentage of women in the industry, but that doesn't necessarily translate into more quality products for the customer. "

" The move to Internet-enable travel booking is creating massive convenience, efficiency, and savings for consumers. "

" If you run a global business, it's so important that you understand what happens in each place, and you can't do that remotely. I don't want to go anywhere and leave and not have seen the people who work for us. That doesn't feel good. "

" China's domestic travel is increasing, and that's why we are building our teams here in China. "

" Japan is a very important market for us and has grown remarkably as one of the most popular travel destinations in the world. "

" If you look around Booking.com, it's a very gender-balanced company. "

" There are a few books I can recommend, but one you should read for sure is 'Do More Faster,' a book full of advice for young entrepreneurs. Looking back at the early days of Booking.com, I recognize a lot of things that feature in this the book - like 'fail fast, learn quickly.' "

" Understand tipping culture. Whereas Americans tip 15-20% when dining out, most European countries don't tip, as a service charge is typically included in the bill. Make sure you're not over-tipping by doing research before traveling. "

" Traveling changes you as a person. If you buy something, it's so different than if you put your money into traveling. "

" Travel is a combination of the personal and the emotional. "

" Using science to tell us what customers are looking for is second nature for us here. "

" India is a fast-growth market and is developing a lot. We continue to increase our partners here and make investments. "

" If you're afraid of failure or getting it wrong, you'll never truly innovate or disrupt the market. "

" Our mission is to empower people to experience the world. "

" I travel very light. I never want to check a bag. My only standards are a few sets of clothes, my white sneakers, my blue backpack, and my laptop. I don't have any special things otherwise. "

" As a company, we believe in free and open borders. We feel this best facilitates the exchange of cultural values and ideas. "

" I'm a master at getting as much in a day as possible. "

" Employing women is good for business. "

" Eventually, we want to be able to say, whether in your own neighborhood or a city across the globe, our technology will be needed to break through barriers - whether it's money, time, languages, or simply choice. "

" And as a woman, you need to take risks. Don't stay too long in your own swim lane. "

" Booking.com has been very good at performance marketing. That's how we grew our business. "

" There are more and more properties joining us to benefit from and leverage our global online marketing expertise. "

" We have built out the diversity of our product teams, and we saw the caliber of our testing and experimentation improve significantly. "

" On the one hand, you have markets such as Singapore and Thailand, with an extremely strong inbound booker market and a well-developed tourism industry. You also have markets that are just opening up to tourists, like Myanmar, that have massive growth potential and then markets that are extremely fragmented within themselves such as Indonesia. "