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" Every job carries occupational hazards. "
Ryan Holiday
Job
Occupational
Hazards
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" The news as entertainment is the real danger, because the truth or accuracy of what it is reporting becomes irrelevant. "
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" If the media is a farce, why should you be the only one stuck with rules and restrictions? "
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" In my experience, marketing is best when it proves the product it is supporting. "
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" We need to separate marketing messages from content. We need to enforce a clear line between 'editorial' and 'advertising.' "
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" The risks of speaking extemporaneously are apparent the first time you wing it and promptly put your foot in your mouth. "
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" Like pretty much every other ambitious person, I always figured I'd eventually move to New York. It is, at this point, half-dream and half-obligation for people trying to do big things. It's the American Dream inside the American Dream. "
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" If you're shameless enough, you can sell anything. "
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" The news is notoriously inaccurate, and our memory of it is even worse. "
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" Watching well-meaning authors follow in the footsteps of someone going in the wrong direction breaks my heart. "
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" Here's the thing I've learned about ideas: It's your job to have them. "
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" Take pride in your work. But it is not all there is. "
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" As I discovered in my media manipulations, the information that finds us online - what spreads - is the worst kind. It raised itself above the din not through its value, importance, or accuracy but through the opposite: through slickness, titillation, and polarity. "
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" You know what's better than building things up in your imagination? Building things up in real life. "
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" Public relations and marketing are something companies do to move product. It is not meaningful. It is not cool. Yet because it is cheap, easy, and lucrative to cover, blogs want to convince you that it is. "
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" Every media appearance is a learning experience about the media outlet and their journalists and their feelings about you, so treat it as such. "
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" Work hard, take it seriously, embrace your ambition. And when you're not doing that, do something - whatever it happens to be - that taps into the part of you that makes you forget about all the rest of it. "
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Work Hard
Ambition
" The greats - they protect their sleep because it's where the best work comes from. They say no to things. They turn in when they hit their limits. They don't let the creep of sleep deprivation undermine their judgment. "
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Best
Sleep
They Say
" We only have so much energy for our work, for our relationships, for ourselves. A smart person understands this and guards it carefully. Meanwhile, idiots focus on marginal productivity hacks and gains while they leak out energy each passing day. "
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Work
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" When I lived in Louisiana, 'Django Unchained' was shot at my neighbor's house. They shot a Sly Stallone movie in my gym. "
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Neighbor
Lived
House
" Growth hacking is the future of marketing. It has to be. "
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Growth
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" Brands are essentially forbidden from saying or associating themselves with the Olympics - something that has been commonly owned by Western Civilization since the Greeks - unless they hand over piles of cash to the Games. "
Ryan Holiday
Games
Cash
Saying
" No matter how commonplace or dull your first job's duties seem, chances are you can find something to do that others don't want to and make it your own. "
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Want
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" Growth hackers are typically computer engineers that build great marketing ideas into the product during the development process. "
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Great
Build
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" Dr. Drew Pinsky changed my life. "
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Changed
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" The best kind of marketing messages are the ones that don't seem like marketing messages. Because it means that the viewers' defenses are down. "
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" If it comes as a constant surprise each and every time something unexpected occurs, you're not only going to be miserable whenever you attempt something big, you're going to have a much harder time accepting it and moving on to attempts two, three, and four. "
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" Because we make ourselves deaf to feedback, because we overestimate our abilities, because we become consumed with ourselves, we end up subjecting ourselves not just to the inevitable stumbles or difficulties of life but catastrophic, painful failures. "
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End
Deaf
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" Do I regret how my life turned out? Of course not - not for a single second. "
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" Growth hacking is a mindset, and those who have it will reap incredible gains. "
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" Pretty much everyone's career starts the same way: with grunt work. Not just the cliched fetching of coffee, but other lowly tasks: taking notes in meetings, preparing paperwork, scheduling, intensive research - even flat-out doing our bosses' work for them. "
Ryan Holiday
Work
Coffee
Research