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" I don't think any reasonable person would object to you, as the advertiser, having say in who and what you want to pair your ad with. "

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" People predicted in the 1910s that live theater was going to be all gone and that we'd just be watching movies. No, live theater is still around, because it does things that are specific to it. "

" We founded RocketJump for two reasons: to provide quality entertainment and to reach as many different audiences as possible. "

" At the end of the day, we still make the things that we make. And we found that the best strategy in this very fluid marketplace is to not be tied into any given platform, but to be able to make good content, and good content will be able to live anywhere. "

" Non-studio entities can experiment with storytelling that might be too niche... for a studio. "

" There's a lot of history here. In terms of Asians in this country, you have a big influx after the Cultural Revolution, a big influx after the Korean War, a big influx after the Vietnam War. "

" The goal is not to just do 'Video Game High School' every year. We want to grow into a real content production company. We want to be Pixar or HBO. We want to make five series a year or 10 series a year. "

" If it doesn't feel organic to the audience, you gotta trust your gut. "

" Film gives us the luxury of deciding where the viewpoint of the audience is, and by knowing that, we can very effectively design around what is actually seen on camera. "

" Kickstarter has shifted from funding creative projects to funding products and videogames; the biggest funded are consumer electronics and video game projects. "

" We have an audience, the ability to fund our own projects, own our own projects, the ability to display our projects unencumbered by any middlemen. That's the perfect scenario. "

" We want to be a studio that makes a whole bunch of stuff we believe in, in all ranges of scale and time and length, and own as much as that IP ourselves and generate as much of that IP ourselves as possible. "

" When we think about a great movie, I mean, what do we think about? We think about story, we think about character. And when the visual effects aren't perfect, we forgive it. "

" On the advertising side, view count is not the most important thing. It's engagement. "

" The Asian male has an interesting history as far as Western appropriation. At one point, we were completely sexless Chinamen building the railroads. Then, World War II came around, and it was like, Asian guys are coming after the white women. We became a menace for a second. "

" Thanks to Netflix and Hulu, people are getting more and more used to consuming longer stretches of content on their televisions or computer screens. "

" In general, a lot of content creators find that their success is unable to support any sort of organization of scale. It's pretty difficult to support even three or four employees. "

" Views online is a real weird and sticky subject. One view on a 30-second piece of content is not equivalent to one view on a 30 minute video. In my mind it's not quite the same thing. "

" Gamer humor ranges all over the place. What it comes down to is taking a lot of what we see in gaming and we're familiar with in gaming and being like, 'OK, hold on, let's re-examine this for a second. Isn't this funny? Isn't this strange? Isn't this a little bit ridiculous?' That's where it is. "

" It's rare to find a corporate partner who encourages true creativity, but our meetings with Lionsgate's creative team convinced us that this is the right move for RocketJump and our millions of fans. "

" I'm not even very good at most video games. "

" I think if you make good, interesting content with compelling story lines and good characters, people will tune into the web for as long as you want them to. "

" Defying genre conventions is instantly a risky move. "

" People always ask us, 'When are you guys gonna do a movie? When are you gonna do a TV show?' And to me, that feels like such a step backwards from where are. "

" Five years is a very long time. If you think about it in terms of just people's lives, in terms of who our audience is: if you were in high school when you first saw our stuff, you're in college now. "

" We always said that directors work their whole lives to get final cut on a movie. We have that. So why would you want to run away from what every other director is sprinting toward their entire careers? "

" I think some people have a vague idea, but the general public has no clue what the actual behind-the-scenes of filmmaking is and what this profession is. "

" We firmly believe the future of television is online, and Hulu has recognized the value of quality long-form series. "

" Drift racing is expensive. "

" We have full creative control, we have a giant audience that loves what we do, and we can make whatever we want. "

" A vlog look is a very specific look, and it's basically a phone look. "