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" I learned that you could beat the big guys with desire, passion, and hard work. "

Scott Borchetta

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" I grew up in Southern California, so there is just a part of me that is a Hollywood rocker. "

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" I've had so many conversations with new artists trying to figure out their careers. "

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" It doesn't matter if it's social media or radio media or television media - it's all media, and it's all marketing. It's about understanding where your fans are. And when you have infiltrated them, and they're satisfied, and there's demand, how do you grow it from there? "

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" It's just part of my DNA. I love racing. "

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" I've always thought we've done our best work when everything is on the line. "

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" Our entire goal is to make something that moves you... if you don't want to call it country, I don't care. That doesn't matter to me. "

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" When we first started, I had the time to personally live every project. As I continue to build the company, I've learned much better ways to delegate and let the executive team run. It's just as exciting for me to see the executives succeed as it is the artists. "

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" I attended College of the Canyons in Santa Clarita, Calif., for a year, but college wasn't for me. I was curious about life beyond Los Angeles. "

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" There are a lot of similarities, even though we're in two different businesses: There's the Taylor Swift business and the Big Machine Label Group business, but there's a huge intersection there. When we're together, it's limitless. "

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" You can have all personality in the world, the looks, etc., but if you don't have the songs, it doesn't close the deal. "

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" With the launch of Big Machine Premium Vodka, we are now offering a superior product that perfectly complements the music we take such great pride in. "

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" When you break an artist, you learn a lot. "

Scott Borchetta

" I'm not a 'practicing' musician anymore. I played bass and guitar. I still pick up a guitar around the house every once in awhile. "

Scott Borchetta

" So much time and attention has been spent on streaming that we've really gotten away from some of the things that we could have, energywise, put into working together with radio more closely for terrestrial. "

Scott Borchetta

" I grew up in Southern California. I played in rock bands out here, and I've been around pop music my whole life. I've been around all music my entire life. "

Scott Borchetta

" When I started the label, I stopped racing. Even though I have a better chance of getting hurt walking outside and falling down the stairs, if I had gotten injured on the racetrack, people would be going, 'What is this guy doing?' So I had to grow up a little bit. "

Scott Borchetta

" It's such a loud world out there, so it's important to be able to be ubiquitous across formats. "

Scott Borchetta

" We're a content company. And if we create the best content, every distributor will want what we have. "

Scott Borchetta

" We decided when we were building Big Machine that we wanted to be a Harley or a Ferrari. "

Scott Borchetta

" In 1985, I went to work for MTM Records, Mary Tyler Moore's Nashville record label, and stayed three years. After that, I spent two years as an independent promoter, then worked for MCA Nashville Records, DreamWorks Nashville, and Universal Music Nashville. "

Scott Borchetta

" You can come after me all day long. I don't care. "

Scott Borchetta

" If you listen, people will tell you exactly what they want - whether it's a business relationship or a consumer relationship. "

Scott Borchetta

" Relationships feed on credibility, honesty, and consistency. "

Scott Borchetta

" Most of our artists are songwriters, so the songs are still central to all this. If you don't have great songs, it doesn't matter the marketing or how many times you are on TV; you can only polish it so much. "

Scott Borchetta

" Something that I've told all of my young artists is, there are going to be haters. You're going to read things that are going to hurt you. It's not going to make any sense. Just know that it's out there and that it's really easy to just press 'delete.' "

Scott Borchetta

" The nicest thing that my friends who've known me for 15 or 20 years say to me is, 'Man, it's crazy that you're the same guy.' It's like, 'Which guy did you expect me to be?' "

Scott Borchetta

" I don't want to worry about someone calling me and going, 'You better find a way to get another Taylor Swift record out this quarter.' When there's that kind of financial pressure dictating your path, it's hard to take creative risks. "

Scott Borchetta

" If you look at most of our roster, we've got great singer/songwriters. I'm always attracted to that. "

Scott Borchetta

" We're not too top heavy with executives. I don't have to check with New York or L.A. My crew walks in, we talk about something, and either we do it or we don't. There's not a long, drawn out process. "

Scott Borchetta

" It never gets easier to break a new act. "

Scott Borchetta