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" If we're not listened to, then that doesn't create a desire inside us to listen to others. Societally, we don't value it. "

Julian Treasure

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" It's an interesting door opening, this use of sonic signalling - using sound to alert us in a more subtle way than a beep. "

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" A great deal of our work involves switching music off. "

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" Sadly, piped music in so many public spaces is often just more noise. Rarely is it carefully designed to enhance our experience; much more likely it is there because retailers have subscribed to an incorrect view that music makes people spend more. "

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" Sound affects us physiologically, psychologically, cognitively, and behaviorally all the time. The sound around us is affecting us even though we're not conscious of it. "

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" Conscious listening is very largely overlooked in the mainstream of education. It's such an important skill in life. And yet we expect children to pick it up from home or from peers informally. "

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" We have the capacity for about 1.6 human conversations, so if you're listening to one conversation particularly, you're only left with 0.6 for your inner voice that helps you write. "

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" Some of my best friends are architects. And they definitely do have ears. But I think sometimes they don't use them when they're designing buildings. "

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" Intention is very important in sound, in listening. When I married my wife, I promised her I would listen to her every day as if for the first time. Now that's something I fall short of on a daily basis. "

Julian Treasure

" Music is made to be listened to, so you immediately have an issue where you're playing it in the background like wallpaper. Music doesn't want to behave like that. "

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" You can detect a hostile listening or a bored listening or a tired listening or an excited and engaged listening. "

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" Most of us walk around with our ears switched off because so much noise is unpleasant. "

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" Sound in a space affects us profoundly. It changes our heart rate, breathing, hormone secretion, brain waves. It affects our emotions and our cognition. "

Julian Treasure

" I often go into shops and ask them to turn the music down. "

Julian Treasure

" Every individual's listening is as unique as his or her fingerprints because we all listen through filters that develop from our personal mix of culture, language, values, beliefs, attitudes, expectations and intentions. That is why one person's musical taste is another person's hideous noise. "

Julian Treasure

" It's a common mistake to speak the same to everybody. We all have different filters. "

Julian Treasure

" Without our natural soundscape, we are making ourselves tired, stressed, and frightened all at the same time. "

Julian Treasure

" There's a lot of research now showing that noise, and the lack of quiet working space, is one of the biggest issues for all office workers. "

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" Your ears are always on - you have no ear lids. They work even when you sleep. "

Julian Treasure

" All of our physical rhythms are being affected by sound outside us all the time. "

Julian Treasure

" You are one-third as productive in open-plan offices as in quiet rooms. I have a tip for you: if you work in spaces like that, carry headphones with you, with a soothing sound like birdsong. Put them on, and your productivity goes back up to triple what it would be. "

Julian Treasure

" My dream is to make the world sound better, but the only way to do that is to let businesses see that there is profit in it. "

Julian Treasure

" Ears are made not for hearing but for listening. Listening is an active skill, whereas hearing is passive. Listening is something that we have to work at - it's a relationship with sound. And yet, it's a skill that none of us are taught. "

Julian Treasure

" I have visited a number of boutique hotels where you feel there is a little bit of self-indulgence going on. "

Julian Treasure

" In the U.K., architects train for five years, and they spend one day on sound. "

Julian Treasure

" I would suggest that our listening is the main way that we experience the flow of time from past to future. "

Julian Treasure

" Most people think it's a linear relationship: I speak, you listen. Actually, it's a circle, because the way you listen affects how I speak, and the way I speak affects the way you listen. "

Julian Treasure

" It would be some sort of shock horror story if a child left school unable to read or write. But we do not teach explicitly, or test in the main, either speaking or - much more importantly - listening. "

Julian Treasure

" Sound is complex; there are many countervailing influences. It can be a bit like a bowl of spaghetti: sometimes you just have to eat it and see what happens. "

Julian Treasure

" Listening is a crucial aspect of democracy. Listening creates understanding, and understanding permits one of the most important things about every democracy, which is civilized disagreement. "

Julian Treasure

" Let's define listening as making meaning from sound. It's a mental process, and it's a process of extraction. We use some pretty cool techniques to do this. One of them is pattern recognition. "

Julian Treasure