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" We have started something called the Corporate Services Corps. Now, it was modeled after the Peace Corps from long ago, the 1960s. And the idea was in this modern day and age, how do you get IBM'ers around the world to be global citizens? You know, globally aware, contribute, understand how to work in that environment, but do it on scale. "

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" Some people make their choice on size. I happen to not be a believer in that. I've often said, especially in an industry that's clamoring for growth, if I wanted size, I wouldn't have divested $8 billion of businesses. "

Ginni Rometty

Choice

Growth

People

" I am big on - even with our whole team - it's always about, well, what were the lessons learned? Something didn't work out? What are the lessons learned? What are the lessons learned? "

" As I tell all our folks, the only reason we exist - make no mistake - is our clients. "

" I don't think anybody's just B2B or B2C anymore. You are B2I - business to individual. "

" If we would change the basis and align what is taught in school with what is needed with business... that's where I came up with this idea of 'new collar.' Not blue collar or white collar. "

" I think, particularly in our tech industry, this is an industry that has violent innovation and then commoditization, and it's a cycle of innovation/commoditization. "

" You can engineer change. "

" Someone once told me growth and comfort do not coexist. And I think it's a really good thing to remember. "

" India will not be at the center - it will be the center of this fourth technology shift. "

" I've been head of strategy at IBM and together with my colleagues built our five-year plan. My priorities are going to be to continue to execute on that. "

" You build your own strategy. You don't define it by what another competitor is doing. "

" You've got to keep reinventing. You'll have new competitors. You'll have new customers all around you. "

" I've always looked for challenges, and I have found plenty. "

" I strongly believe that through dedication and perseverance, one can overcome adversity to achieve success. It is a privilege to accept membership in the Horatio Alger Association, an organization which promotes this principle. "

" It will not be a world of man versus machine. It will be a world of man plus machines. "

" What I knew was I liked math and science, and I never wanted to memorize everything. I wanted to understand where it came from. "

" I ask everyone's opinion when they don't speak up. And then when they have an opinion, I'll ask others to talk about it. "

" If you ask me, 'So what is your business model?' Our business model's always about shifting to higher value opportunities. "

Ginni Rometty

Business

You

" IBM existed a good 50 years before mainframes - we started with scales. "

" No matter what it is, you put too much, your heart and soul in it, you have to be passionate about it. You make too many sacrifices. "

" I always say, you know, if I sit here and close my eyes and say, 'When did I learn the most in my life, in my career?' It'll always be when I close them and everything I think of is when I took a risk. It's when I think I learned the most. "

" It's easy to have an act one and two. Go ahead and have an act three, four, and five. The saying is the easy part. The doing is the hard part. "

" Digital, it is not the destination. "

Ginni Rometty

Digital

Destination

" You define yourself by either what your clients want or what you believe they'll need for the future. So: Define yourself by your client, not your competitor. "

" The social network will be the new production line. "

" Don't let others define you. You define yourself. "

" I was always surrounded by people that wanted to mentor you. "

" One day we're going to look back, and whatever this era will get called, it's going to put a premium on math and science. "

" You need to have a great support around you, people that empathise, understand and yet support, because these CEO jobs are all-consuming. "

" You will have many more goals in the years ahead. But do not confuse a goal with a purpose. "