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" Every day is an adventure, and no two days are ever alike. "
Scott Borchetta
Every Day
Adventure
Day
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" We have a mantra at the Big Machine Label Group: Start with crazy and work backward. "
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Crazy
Big
Start
" I'm being myself when the camera is rolling. "
Scott Borchetta
Rolling
Being Myself
Myself
" I attended College of the Canyons in Santa Clarita, Calif., for a year, but college wasn't for me. I was curious about life beyond Los Angeles. "
Scott Borchetta
Curious
College
Los Angeles
" Most of our artists are songwriters, so the songs are still central to all this. If you don't have great songs, it doesn't matter the marketing or how many times you are on TV; you can only polish it so much. "
Scott Borchetta
Matter
You
Only
" Part of the mission of Nash Icon is taking away some of the day-to-day, hand-to-hand combat that you have to do to continue the mainstream country-radio relationship. "
Scott Borchetta
Mission
You
Some
" The facts show that the music industry was much better off before Spotify hit these shores. "
Scott Borchetta
Facts
Better
Show
" I go by the rule of Gretzky: you gotta be there before the puck gets there, or you're going to get beat. "
Scott Borchetta
Going
Beat
You
" Without naming names, you can take some of the biggest artists of the last 25-30 years and point to those moments where they thought they were going to be movie stars, put the entire weight of a film on their back, and it failed. And some of them didn't recover from that. "
Scott Borchetta
Back
You
Thought
" I grew up in Southern California. I played in rock bands out here, and I've been around pop music my whole life. I've been around all music my entire life. "
Scott Borchetta
Rock
California
Life
" The nicest thing that my friends who've known me for 15 or 20 years say to me is, 'Man, it's crazy that you're the same guy.' It's like, 'Which guy did you expect me to be?' "
Scott Borchetta
Say
Crazy
You
" The world isn't all happy, shiny people, and great art doesn't come from vanilla. Great art comes from people with a point of view and are very passionate. "
Scott Borchetta
Happy
People
Art
" I've always thought we've done our best work when everything is on the line. "
Scott Borchetta
Thought
Best
Done
" I don't want to worry about someone calling me and going, 'You better find a way to get another Taylor Swift record out this quarter.' When there's that kind of financial pressure dictating your path, it's hard to take creative risks. "
Scott Borchetta
Path
Me
Creative
" When we signed Taylor Swift, people said, 'You're signing a 15-year-old female country artist? Good luck!' "
Scott Borchetta
Good
You
Said
" We're not too top heavy with executives. I don't have to check with New York or L.A. My crew walks in, we talk about something, and either we do it or we don't. There's not a long, drawn out process. "
Scott Borchetta
Top
Talk
Process
" When we grew up, we couldn't wait to get our hands on cars, work with them, change the look of them. Now you see kids being like, 'I'll just take the Uber,' or 'Oh, I don't even have my driver's license yet.' I'm like, 'Ugh, who are you people?' "
Scott Borchetta
Look
Work
You
" You have to be responsible to yourself... but that doesn't mean you can't have a point of view about something. "
Scott Borchetta
Point Of View
View
You
" My father was in record promotion in Los Angeles. He worked for Mercury Records, Capitol Records, and RCA Records. My parents divorced when I was about 9. In 1978, my dad moved to Nashville and opened an independent record promotion company, Mike Borchetta Promotions. "
Scott Borchetta
Father
Parents
Company
" In 1985, I went to work for MTM Records, Mary Tyler Moore's Nashville record label, and stayed three years. After that, I spent two years as an independent promoter, then worked for MCA Nashville Records, DreamWorks Nashville, and Universal Music Nashville. "
Scott Borchetta
Music
Work
Three
" I'm not a 'practicing' musician anymore. I played bass and guitar. I still pick up a guitar around the house every once in awhile. "
Scott Borchetta
Up
House
Guitar
" I grew up in the San Fernando Valley of Southern California in the 1970s. My friends and I were into bicycle motocross and into skateboarding in empty swimming pools. Those activities shaped my generation. "
Scott Borchetta
Generation
Bicycle
Swimming
" The reality of recording, it's one of the most intimate things that an artist ever does because if you do it right, you're exposing yourself, and you're expressing your emotions, and those are the key attributes to a big record that really connect with people. "
Scott Borchetta
People
Artist
Reality
" It's a rare opportunity when you can do something for the greater good. "
Scott Borchetta
You
Good
Greater Good
" I'm not a politically correct person. "
Scott Borchetta
Politically Correct
Correct
Person
" When you break an artist, you learn a lot. "
Scott Borchetta
Artist
You
Lot
" If you think back to the beginning of the label, we knew we had to strike quickly and aggressively and go for the brass ring. "
Scott Borchetta
Back
You
Think
" If you look at most of our roster, we've got great singer/songwriters. I'm always attracted to that. "
Scott Borchetta
You
Most
Great
" Season 1 of CTV's 'The Launch' exceeded our wildest expectations! "
Scott Borchetta
Season
Our
Expectations
" We decided when we were building Big Machine that we wanted to be a Harley or a Ferrari. "
Scott Borchetta
Building
Harley
Ferrari
" I've had so many conversations with new artists trying to figure out their careers. "
Scott Borchetta
Many
New
Out