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" When we signed Taylor Swift, people said, 'You're signing a 15-year-old female country artist? Good luck!' "

Scott Borchetta

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" With the launch of Big Machine Premium Vodka, we are now offering a superior product that perfectly complements the music we take such great pride in. "

Scott Borchetta

" If you stand for something, that means there are going to be people who support you and people who don't support you. "

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" As an artist development platform, we've proven that all the work done behind the scenes at American Idol, along with surviving the rigors of the intense live shows, can properly prepare a winner for a real-world music career opportunity. "

Scott Borchetta

" I grew up in Southern California. I played in rock bands out here, and I've been around pop music my whole life. I've been around all music my entire life. "

Scott Borchetta

" Auto racing has been a big part of my life since I was very young. When the car feels right, it's like, 'We've got a big machine.' "

Scott Borchetta

" I learned a long time ago, Don't ever doubt the power of Taylor Swift. "

Scott Borchetta

" I don't know that you can set out to be a brand. For us, it happened very organically, and we never rushed it or leaned on it too hard. I felt a true culture had started to emerge several years into the Machine, so we started trying some things, starting with simple stuff like cool merch. "

Scott Borchetta

" I grew up in the San Fernando Valley of Southern California in the 1970s. My friends and I were into bicycle motocross and into skateboarding in empty swimming pools. Those activities shaped my generation. "

Scott Borchetta

" You can come after me all day long. I don't care. "

Scott Borchetta

" Our focus is still on country, but, really, on whatever music our artists are making. "

Scott Borchetta

" If we don't have great music, we're not any company. "

Scott Borchetta

" I go by the rule of Gretzky: you gotta be there before the puck gets there, or you're going to get beat. "

Scott Borchetta

" There are a lot of similarities, even though we're in two different businesses: There's the Taylor Swift business and the Big Machine Label Group business, but there's a huge intersection there. When we're together, it's limitless. "

Scott Borchetta

" It never gets easier to break a new act. "

Scott Borchetta

" The end game is always a hit song. "

Scott Borchetta

" I learned that you could beat the big guys with desire, passion, and hard work. "

Scott Borchetta

" You've got to believe in yourself. "

Scott Borchetta

Believe In Yourself

" It's a rare opportunity when you can do something for the greater good. "

Scott Borchetta

" The nicest thing that my friends who've known me for 15 or 20 years say to me is, 'Man, it's crazy that you're the same guy.' It's like, 'Which guy did you expect me to be?' "

Scott Borchetta

" A lot of times in a record company environment, it's, 'All right, go out on the road, go get some experience, come back in six months, and we'll see where we are.' I've erased that. Now it's, 'This is what we're working on today. I expect you to come in tomorrow and address this and be better.' "

Scott Borchetta

" Winning 'American Idol' really anoints you the opportunity to have a great career; it does not anoint you a career. "

Scott Borchetta

" There's no reason people should be hungry in our country. It's not acceptable. "

Scott Borchetta

" I'm not a politically correct person. "

Scott Borchetta

Politically Correct

" Without naming names, you can take some of the biggest artists of the last 25-30 years and point to those moments where they thought they were going to be movie stars, put the entire weight of a film on their back, and it failed. And some of them didn't recover from that. "

Scott Borchetta

" Every day is an adventure, and no two days are ever alike. "

Scott Borchetta

" The last thing we want is for radio to say that they can't afford to play our artists and turn off the pipe. "

Scott Borchetta

" We try to stay on the edge of the mainstream and look at what the most aggressive young kids are running toward. "

Scott Borchetta

" If you think back to the beginning of the label, we knew we had to strike quickly and aggressively and go for the brass ring. "

Scott Borchetta

" If you listen, people will tell you exactly what they want - whether it's a business relationship or a consumer relationship. "

Scott Borchetta

" Something that I've told all of my young artists is, there are going to be haters. You're going to read things that are going to hurt you. It's not going to make any sense. Just know that it's out there and that it's really easy to just press 'delete.' "

Scott Borchetta