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" I'm not a politically correct person. "

Scott Borchetta

Politically Correct

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" For the label to grow, it has to have great executives who understand the culture, understand the mission, and can lead. I don't want to be part of every decision. "

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" Are there a million people out there who would love a Joey Cook album? I think there probably are. "

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" There are a lot of similarities, even though we're in two different businesses: There's the Taylor Swift business and the Big Machine Label Group business, but there's a huge intersection there. When we're together, it's limitless. "

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" Sirius and XM went on air in 2001. It's taken 14 years for that to be a real business. It took them combining to be a real business. "

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" I attended College of the Canyons in Santa Clarita, Calif., for a year, but college wasn't for me. I was curious about life beyond Los Angeles. "

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" Auto racing has been a big part of my life since I was very young. When the car feels right, it's like, 'We've got a big machine.' "

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" You have to be responsible to yourself... but that doesn't mean you can't have a point of view about something. "

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" My father was in record promotion in Los Angeles. He worked for Mercury Records, Capitol Records, and RCA Records. My parents divorced when I was about 9. In 1978, my dad moved to Nashville and opened an independent record promotion company, Mike Borchetta Promotions. "

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" Relationships feed on credibility, honesty, and consistency. "

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" You've got to believe in yourself. "

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Believe In Yourself

" The nicest thing that my friends who've known me for 15 or 20 years say to me is, 'Man, it's crazy that you're the same guy.' It's like, 'Which guy did you expect me to be?' "

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" It's just part of my DNA. I love racing. "

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" I don't know that you can set out to be a brand. For us, it happened very organically, and we never rushed it or leaned on it too hard. I felt a true culture had started to emerge several years into the Machine, so we started trying some things, starting with simple stuff like cool merch. "

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" When we grew up, we couldn't wait to get our hands on cars, work with them, change the look of them. Now you see kids being like, 'I'll just take the Uber,' or 'Oh, I don't even have my driver's license yet.' I'm like, 'Ugh, who are you people?' "

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" I learned that you could beat the big guys with desire, passion, and hard work. "

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" Because we are Nashville-based and predominately a country label, people obviously think of us in that way, and that's fine. "

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" If you stand for something, that means there are going to be people who support you and people who don't support you. "

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" The end game is always a hit song. "

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" It doesn't matter if it's social media or radio media or television media - it's all media, and it's all marketing. It's about understanding where your fans are. And when you have infiltrated them, and they're satisfied, and there's demand, how do you grow it from there? "

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" With the launch of Big Machine Premium Vodka, we are now offering a superior product that perfectly complements the music we take such great pride in. "

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" It's a rare opportunity when you can do something for the greater good. "

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" The camera is the gatekeeper to the audience that's watching you. "

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" So much time and attention has been spent on streaming that we've really gotten away from some of the things that we could have, energywise, put into working together with radio more closely for terrestrial. "

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" The Big Machine Label Group will continue to knock down doors to break female talent. "

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" Winning 'American Idol' really anoints you the opportunity to have a great career; it does not anoint you a career. "

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" A lot of times in a record company environment, it's, 'All right, go out on the road, go get some experience, come back in six months, and we'll see where we are.' I've erased that. Now it's, 'This is what we're working on today. I expect you to come in tomorrow and address this and be better.' "

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" Can a label group by itself scale to make a sensible business? I don't think so. "

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" We decided when we were building Big Machine that we wanted to be a Harley or a Ferrari. "

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" We have a mantra at the Big Machine Label Group: Start with crazy and work backward. "

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