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" I was totally humbled by how hard it is to create a product every day that needs to be made from scratch. "

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" Building one garden in L.A. - it might be a nice gesture - but it won't make a difference. We have to start to change the culture of the community. "

" A lot of people think about food as fuel, where you need to get nutrients in your body. "

" People want real food. The demand for it is through the roof. "

" I did a business in a box called College Pro Painters. They taught you how to paint houses, how to hire and fire, how to sell, how to deal with customers. You got a one-year franchise. It was the hardest year of my life in terms of hard work. I won manager of the year. It was very successful. "

" It's only a risk if you think there's a chance of failure. "

" When you think about basketball, and you watch someone like Michael Jordan play basketball - even if you're a baseball player, there's still a lot to learn from there. "

" After my accident, the stuff that mattered was stuff that made a difference in the world, not the stuff that made money. "

" People always ask what kind of restaurant we have, and it's like a five-minute conversation. The short answer is, 'We're creating community through food.' That's the big idea we had, the product we're exporting. And it has paid off. "

" As a kid, I'd never have avocado. You'd get some melon and the odd fresh peach. But avocados? Mangoes? I'd never had a mango in my life. "

" Realtime ads are the perfect way for an advertiser to connect with users in a social environment. "

" The industrial food system ships in high-calorie, low-nutrient, processed food from thousands of miles away. It leaves us disconnected from our food and the people who grow it. "

" The best training ground in the world is Silicon Valley and the tech space. "

" The Kitchen's mission is to strengthen communities by bringing local, real food to everyone. "

" Let's get government support for farmers to make the transition to organic. "

" My family were all entrepreneurs, including my parents and grandparents. "

" The question is not 'Why advertise in realtime?' The question is, 'Who are the brands and businesses that are going to be built off the realtime web?' "

" After I broke my neck, I began thinking more about The Kitchen: How can we come up with some way to make real food more affordable? Food that's locally-grown, if possible, fundamentally nourishing to the body, nourishing to the planet. "

" Growing up, I cooked in the house, and when I cooked, everyone would sit down and eat, and it was just kind of the way I connected with my family. "

" Tesla Motor's original business plan had a copy of a letter from Nikola Tesla from the late 19th century talking about the challenges inherent in gasoline engines and the promise of the electric engine. "

" The idea behind fast food is great - people want convenience. "

" I was very afraid of failure because if you fail at something you love, then you ruin what you love. "

" My goal is to go from the industrial food system toward a real food system where you understand what you are eating. "

" We're social beings, and food is one of the things we can use three times a day to connect with family or with friends. "

" I had this attitude, that Silicon Valley obnoxious attitude, that I know what I'm doing, and the rest was going to be pretty easy. "

" I have always loved food, and for me, even if I was on a beach, I would be cooking food every day. "

" We want our communities to know what real food is. "

" We want kids to value real food and understanding that it isn't just about feeding people but about nourishing the body, the community and the planet. "

" Food never ends. It's one of the greatest things about working on food - we're always going to need food. "

" You bring people together with food. You connect them and tie the fabric of society together through food. "

" Sadly, many people in our biggest cities are at the mercy of industrial food. "