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" The end game is always a hit song. "
Scott Borchetta
End
Song
Hit
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" Our entire goal is to make something that moves you... if you don't want to call it country, I don't care. That doesn't matter to me. "
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Country
" With the launch of Big Machine Premium Vodka, we are now offering a superior product that perfectly complements the music we take such great pride in. "
Scott Borchetta
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Product
Pride
" The Big Machine Label Group will continue to knock down doors to break female talent. "
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Big
Will
" I've always thought we've done our best work when everything is on the line. "
Scott Borchetta
Thought
Best
Done
" A lot of times in a record company environment, it's, 'All right, go out on the road, go get some experience, come back in six months, and we'll see where we are.' I've erased that. Now it's, 'This is what we're working on today. I expect you to come in tomorrow and address this and be better.' "
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" I learned a long time ago, Don't ever doubt the power of Taylor Swift. "
Scott Borchetta
Long
Doubt
Time
" When we signed Taylor Swift, people said, 'You're signing a 15-year-old female country artist? Good luck!' "
Scott Borchetta
Good
You
Said
" We decided when we were building Big Machine that we wanted to be a Harley or a Ferrari. "
Scott Borchetta
Building
Harley
Ferrari
" We're a content company. And if we create the best content, every distributor will want what we have. "
Scott Borchetta
Want
Create
Content
" I don't want to worry about someone calling me and going, 'You better find a way to get another Taylor Swift record out this quarter.' When there's that kind of financial pressure dictating your path, it's hard to take creative risks. "
Scott Borchetta
Path
Me
Creative
" Most of our artists are songwriters, so the songs are still central to all this. If you don't have great songs, it doesn't matter the marketing or how many times you are on TV; you can only polish it so much. "
Scott Borchetta
Matter
You
Only
" Part of the mission of Nash Icon is taking away some of the day-to-day, hand-to-hand combat that you have to do to continue the mainstream country-radio relationship. "
Scott Borchetta
Mission
You
Some
" I grew up in Southern California. I played in rock bands out here, and I've been around pop music my whole life. I've been around all music my entire life. "
Scott Borchetta
Rock
California
Life
" Are there a million people out there who would love a Joey Cook album? I think there probably are. "
Scott Borchetta
Out
People
Love
" The last thing we want is for radio to say that they can't afford to play our artists and turn off the pipe. "
Scott Borchetta
Turn
Say
Want
" Some people are just gifted with a great voice, other people are gifted with great emotion, other people are gifted with great engagement - when you find all of those things in one package, you have Taylor Swift. "
Scott Borchetta
Voice
People
You
" If you listen, people will tell you exactly what they want - whether it's a business relationship or a consumer relationship. "
Scott Borchetta
You
Relationship
Business
" Winning 'American Idol' really anoints you the opportunity to have a great career; it does not anoint you a career. "
Scott Borchetta
Great
Winning
American
" I've always thought that I've had a nice gift for putting the right people together. "
Scott Borchetta
Nice
Gift
Together
" You can have all personality in the world, the looks, etc., but if you don't have the songs, it doesn't close the deal. "
Scott Borchetta
You
World
Personality
" I don't know that you can set out to be a brand. For us, it happened very organically, and we never rushed it or leaned on it too hard. I felt a true culture had started to emerge several years into the Machine, so we started trying some things, starting with simple stuff like cool merch. "
Scott Borchetta
Culture
You
Cool
" Without naming names, you can take some of the biggest artists of the last 25-30 years and point to those moments where they thought they were going to be movie stars, put the entire weight of a film on their back, and it failed. And some of them didn't recover from that. "
Scott Borchetta
Back
You
Thought
" As an artist development platform, we've proven that all the work done behind the scenes at American Idol, along with surviving the rigors of the intense live shows, can properly prepare a winner for a real-world music career opportunity. "
Scott Borchetta
Live
Work
Opportunity
" I attended College of the Canyons in Santa Clarita, Calif., for a year, but college wasn't for me. I was curious about life beyond Los Angeles. "
Scott Borchetta
Curious
College
Los Angeles
" Can a label group by itself scale to make a sensible business? I don't think so. "
Scott Borchetta
Business
Group
Scale
" You can come after me all day long. I don't care. "
Scott Borchetta
Come
Care
Me
" Sirius and XM went on air in 2001. It's taken 14 years for that to be a real business. It took them combining to be a real business. "
Scott Borchetta
Real
Business
Air
" You have to be responsible to yourself... but that doesn't mean you can't have a point of view about something. "
Scott Borchetta
Point Of View
View
You
" In 1985, I went to work for MTM Records, Mary Tyler Moore's Nashville record label, and stayed three years. After that, I spent two years as an independent promoter, then worked for MCA Nashville Records, DreamWorks Nashville, and Universal Music Nashville. "
Scott Borchetta
Music
Work
Three
" When you break an artist, you learn a lot. "
Scott Borchetta
Artist
You
Lot