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" The camera is the gatekeeper to the audience that's watching you. "
Scott Borchetta
You
Audience
Watching
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" Most of our artists are songwriters, so the songs are still central to all this. If you don't have great songs, it doesn't matter the marketing or how many times you are on TV; you can only polish it so much. "
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" The world isn't all happy, shiny people, and great art doesn't come from vanilla. Great art comes from people with a point of view and are very passionate. "
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" Winning 'American Idol' really anoints you the opportunity to have a great career; it does not anoint you a career. "
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" I grew up in the San Fernando Valley of Southern California in the 1970s. My friends and I were into bicycle motocross and into skateboarding in empty swimming pools. Those activities shaped my generation. "
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" So much time and attention has been spent on streaming that we've really gotten away from some of the things that we could have, energywise, put into working together with radio more closely for terrestrial. "
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" If you stand for something, that means there are going to be people who support you and people who don't support you. "
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" When we grew up, we couldn't wait to get our hands on cars, work with them, change the look of them. Now you see kids being like, 'I'll just take the Uber,' or 'Oh, I don't even have my driver's license yet.' I'm like, 'Ugh, who are you people?' "
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" It's such a loud world out there, so it's important to be able to be ubiquitous across formats. "
Scott Borchetta
World
Out
Loud
" Sirius and XM went on air in 2001. It's taken 14 years for that to be a real business. It took them combining to be a real business. "
Scott Borchetta
Real
Business
Air
" The nicest thing that my friends who've known me for 15 or 20 years say to me is, 'Man, it's crazy that you're the same guy.' It's like, 'Which guy did you expect me to be?' "
Scott Borchetta
Say
Crazy
You
" You can have all personality in the world, the looks, etc., but if you don't have the songs, it doesn't close the deal. "
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World
Personality
" I've always thought that I've had a nice gift for putting the right people together. "
Scott Borchetta
Nice
Gift
Together
" There are a lot of similarities, even though we're in two different businesses: There's the Taylor Swift business and the Big Machine Label Group business, but there's a huge intersection there. When we're together, it's limitless. "
Scott Borchetta
Big
Two
Together
" Some people are just gifted with a great voice, other people are gifted with great emotion, other people are gifted with great engagement - when you find all of those things in one package, you have Taylor Swift. "
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Voice
People
You
" I'm being myself when the camera is rolling. "
Scott Borchetta
Rolling
Being Myself
Myself
" Relationships feed on credibility, honesty, and consistency. "
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Honesty
Relationships
Consistency
" Season 1 of CTV's 'The Launch' exceeded our wildest expectations! "
Scott Borchetta
Season
Our
Expectations
" When we first started, I had the time to personally live every project. As I continue to build the company, I've learned much better ways to delegate and let the executive team run. It's just as exciting for me to see the executives succeed as it is the artists. "
Scott Borchetta
Succeed
Team
Time
" Without naming names, you can take some of the biggest artists of the last 25-30 years and point to those moments where they thought they were going to be movie stars, put the entire weight of a film on their back, and it failed. And some of them didn't recover from that. "
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Back
You
Thought
" Part of the mission of Nash Icon is taking away some of the day-to-day, hand-to-hand combat that you have to do to continue the mainstream country-radio relationship. "
Scott Borchetta
Mission
You
Some
" The reality of recording, it's one of the most intimate things that an artist ever does because if you do it right, you're exposing yourself, and you're expressing your emotions, and those are the key attributes to a big record that really connect with people. "
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" As an artist development platform, we've proven that all the work done behind the scenes at American Idol, along with surviving the rigors of the intense live shows, can properly prepare a winner for a real-world music career opportunity. "
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Live
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Opportunity
" The end game is always a hit song. "
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Hit
" With the launch of Big Machine Premium Vodka, we are now offering a superior product that perfectly complements the music we take such great pride in. "
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Product
Pride
" When I started the label, I stopped racing. Even though I have a better chance of getting hurt walking outside and falling down the stairs, if I had gotten injured on the racetrack, people would be going, 'What is this guy doing?' So I had to grow up a little bit. "
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Hurt
People
Racing
" The facts show that the music industry was much better off before Spotify hit these shores. "
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Facts
Better
Show
" What's on the edge? What's next? That's where I think I do my best work - if I push my whole team to the edge. "
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Think
Team
Push
" When we signed Taylor Swift, people said, 'You're signing a 15-year-old female country artist? Good luck!' "
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" There is no way to keep your thumb on the pulse unless you have your thumb on the pulse, and I think we have it. "
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Thumb
Keep
Your
" It's just part of my DNA. I love racing. "
Scott Borchetta
Part
Love
Just