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" I've always thought that I've had a nice gift for putting the right people together. "

Scott Borchetta

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" When we signed Taylor Swift, people said, 'You're signing a 15-year-old female country artist? Good luck!' "

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" I don't know that you can set out to be a brand. For us, it happened very organically, and we never rushed it or leaned on it too hard. I felt a true culture had started to emerge several years into the Machine, so we started trying some things, starting with simple stuff like cool merch. "

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" Winning 'American Idol' really anoints you the opportunity to have a great career; it does not anoint you a career. "

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" My father was in record promotion in Los Angeles. He worked for Mercury Records, Capitol Records, and RCA Records. My parents divorced when I was about 9. In 1978, my dad moved to Nashville and opened an independent record promotion company, Mike Borchetta Promotions. "

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" You can come after me all day long. I don't care. "

Scott Borchetta

" I'm being myself when the camera is rolling. "

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" Are there a million people out there who would love a Joey Cook album? I think there probably are. "

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" I'm not a politically correct person. "

Scott Borchetta

Politically Correct

" I've always thought we've done our best work when everything is on the line. "

Scott Borchetta

" I don't want to worry about someone calling me and going, 'You better find a way to get another Taylor Swift record out this quarter.' When there's that kind of financial pressure dictating your path, it's hard to take creative risks. "

Scott Borchetta

" I grew up in Southern California, so there is just a part of me that is a Hollywood rocker. "

Scott Borchetta

" We're a content company. And if we create the best content, every distributor will want what we have. "

Scott Borchetta

" Sirius and XM went on air in 2001. It's taken 14 years for that to be a real business. It took them combining to be a real business. "

Scott Borchetta

" We have a mantra at the Big Machine Label Group: Start with crazy and work backward. "

Scott Borchetta

" Our entire goal is to make something that moves you... if you don't want to call it country, I don't care. That doesn't matter to me. "

Scott Borchetta

" If you look at most of our roster, we've got great singer/songwriters. I'm always attracted to that. "

Scott Borchetta

" It doesn't matter if it's social media or radio media or television media - it's all media, and it's all marketing. It's about understanding where your fans are. And when you have infiltrated them, and they're satisfied, and there's demand, how do you grow it from there? "

Scott Borchetta

" The camera is the gatekeeper to the audience that's watching you. "

Scott Borchetta

" As an artist development platform, we've proven that all the work done behind the scenes at American Idol, along with surviving the rigors of the intense live shows, can properly prepare a winner for a real-world music career opportunity. "

Scott Borchetta

" If you think back to the beginning of the label, we knew we had to strike quickly and aggressively and go for the brass ring. "

Scott Borchetta

" You can have all personality in the world, the looks, etc., but if you don't have the songs, it doesn't close the deal. "

Scott Borchetta

" You've got to believe in yourself. "

Scott Borchetta

Believe In Yourself

" If you listen, people will tell you exactly what they want - whether it's a business relationship or a consumer relationship. "

Scott Borchetta

" Like everything at Big Machine Label Group, the music comes out when it's ready. "

Scott Borchetta

" It's just part of my DNA. I love racing. "

Scott Borchetta

" Part of the mission of Nash Icon is taking away some of the day-to-day, hand-to-hand combat that you have to do to continue the mainstream country-radio relationship. "

Scott Borchetta

" If you stand for something, that means there are going to be people who support you and people who don't support you. "

Scott Borchetta

" It never gets easier to break a new act. "

Scott Borchetta

" I'm not a 'practicing' musician anymore. I played bass and guitar. I still pick up a guitar around the house every once in awhile. "

Scott Borchetta

" I've had so many conversations with new artists trying to figure out their careers. "

Scott Borchetta