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" Even if I am predisposed to shop online, I see bricks and mortar as part of marketing. "

Natalie Massenet

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" Anna Wintour has guided me. "

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" I borrowed a creaky laptop from my husband, went into the web, and never came back. "

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" I graduated from the University of California, Los Angeles, with an English literature degree and travelled for a year before going to work. "

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" The fashion cycle is outdated. "

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" Positivity is like a muscle: keep exercising it, and it becomes a habit. "

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" Audrey Hepburn has influenced me. "

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" In 13 years of doing my day job, I've learned a few things about motivating people. It's about setting a vision and, as long as everyone knows why they're doing what they're doing, you achieve that vision. "

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" I attended private Catholic schools in Paris and Los Angeles through high school. "

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" As a woman, I feel it's important to support causes that are important to my core customer, who is also a woman, as well as causes that resonate with me personally. "

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" It's a false assumption that people with a lot of money have a lot of free time to shop. "

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" Customers want new things, and the way that they get them isn't written in stone. "

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" Moving to L.A. when I was 11 was when my entrepreneurialism started because it's the land of the American dream. "

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" Net-a-Porter offers catwalk fashion and trend-driven shopping, but for Mr Porter, while fashion is still important, style is key. "

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" What seems like a crazy idea today eventually grows. It's a 'with hindsight' thing. One day, someone will turn around and say, 'That was genius.' "

Natalie Massenet

" I believe all positive things and negative things are valuable because they shape you. "

Natalie Massenet

" Pre-Internet, maybe it took six months for a fashion message to get across to a customer base. Fashion messages are now being sent out overnight, simultaneously, to every market in the world. "

Natalie Massenet

" My dad taught me never to be afraid of what's on the other side of the mountain. "

Natalie Massenet

" Work means independence. It allowed me to shape my life on so many levels. "

Natalie Massenet

" Pregnancy is a very creative phase for me. "

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" People always say to me, 'You've really strived to redefine retail.' But the reality is, I wanted to redefine magazines. "

Natalie Massenet

" It is a changing world with changing opportunities. "

Natalie Massenet

" Never forget that you only have one opportunity to make a first impression - with investors, with customers, with PR, and with marketing. "

Natalie Massenet

" Contrary to popular belief, I'm not always trying to stand out. "

Natalie Massenet

" It's interesting to see how some of the womenswear designers that we have long worked with at Net-A-Porter are developing menswear collections - Christopher Kane, Jonathan Saunders and Richard Nicoll. "

Natalie Massenet

" I just wear what I like, and lots of it is British. "

Natalie Massenet

" For Net-A-Porter and its customers, luxury means exceptional service, 24-7 - wherever they are, whenever they have time. "

Natalie Massenet

" 100% of Net-a-porter customers have a man in their lives in some capacity, and 59% are married or living with a partner. "

Natalie Massenet

" When I was at U.C.L.A., I decided I was going to go to Japan and learn Japanese. "

Natalie Massenet

" I don't have a mentor in the strict definition. I take as much advice and inspiration as I can from the people I am close to. "

Natalie Massenet

" Ambition is important. Of course you can't get anywhere without talent, but there are a lot of talented people. To succeed, you have to be the most ambitious talented person. "

Natalie Massenet