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" If you want to retain your identity and culture, we're a really great mothership. If you want to sell out... there are definitely other companies to talk to. "
Robert Kotick
Identity
Culture
You
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" Professional gaming competitions are creating celebrities who are recognized and revered as athletes were in prior generations. Spectator gaming is becoming as popular as mainstream sports. "
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" I ran a hot-dog-and-soda stand at Little League, and I started a business planning parties in high school. "
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" Most people play games alone, against the machine. But if you're playing against a real person, it's going to be that much more fun. "
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" I really like video games, and that passion has never really gone away. "
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" The social element has really transformed the gaming experience. "
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" Our mission is to inspire audiences to play, connect, and compete by making the most engaging entertainment in the world, and our talent evaluation process ensures that each new hire shares that commitment. "
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" One of the reasons the games business has become more popular and more broadly appealing is that it's gone from this very solitary experience to this very social experience. "
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" I think Steve Wynn, who was like my mentor and a second father, has been a great inspiration. He's a great mentor because he's a guy who's had great business success but also has always been driven by creativity - and inspired creativity. "
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" When I got to Activision, it was like a carnival. They had a recycling container filled with cans and a sign over it that said 'Activision Takeover Defense Fund.' Activision was making games based on passion and gut instinct. We needed to develop games based on P&L statements and what was going to sell. "
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" Veterans Day is a time to reflect and renew our commitment to ensure our military heroes have the tools to reintegrate successfully back to civilian life. "
Robert Kotick
Time
Back
Day
" We've always operated under the belief that you could run a video game business as professionally as you could run a consumer packaged goods business, and you wouldn't diminish creativity. "
Robert Kotick
Business
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" We want to give our audiences flexibility in the way they're commercially engaged in the content. "
Robert Kotick
Way
Give
Flexibility
" What I'm good at is making sure we have the best resources, the best talent, the best marketing, and the best access to distribution. "
Robert Kotick
Good
Best
Resources
" I would have 'Call of Duty' be an online subscription service tomorrow. I think our audiences are clamouring for it. "
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Service
Call
Duty
" Don't focus on reaching the C-Suite. Focus on doing great work and serving your customers and community. That's how you can find the right opportunities and get the skills and experience to get to the top in your career. "
Robert Kotick
Work
Focus
You
" It's very easy to criticize the CEO of the market leader. "
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Market
CEO
Criticize
" If I go play 'Modern Warfare,' I'll find a hundred different things I'd like done differently. And I don't have the discipline to not express my opinion. "
Robert Kotick
Discipline
Play
Find
" Our customers need to be satisfied that there is a price-value relationship that they feel great about. "
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Need
Our
Feel
" If you talk to people about the history of the games business during economic downturns, they'll tell you that it's a recession-proof industry. "
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Talk
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People
" In the mid 1980s, video games as an industry had lost its way a bit. Atari had collapsed. There was this widespread collective belief that it was because video games were a fad. "
Robert Kotick
Belief
Games
Way
" Very early on, when I was in my twenties, Steve Jobs convinced me to quit college. He talked to me after I had spent about a year in Michigan studying the history of art. "
Robert Kotick
Quit
College
Art
" Our responsibility is to deliver the most compelling content to our players. and if we do that, the audiences are there. "
Robert Kotick
Most
Responsibility
Players
" I've been very, very lucky because I've had so many great mentors. "
Robert Kotick
Been
Because
Lucky
" I think the reason why video games are more popular as entertainment in difficult economies is that the cost per hour of video games is lower than any other form of entertainment. "
Robert Kotick
Think
Reason
Difficult
" When employees can bring their full selves to work, we get the full benefit of all their perspectives and experiences. "
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Experiences
Bring
Employees
" I think running Apple is a great job, but it suits Steve Jobs so well. I wouldn't want to be the person that ran Apple after Steve, but he has a great job. "
Robert Kotick
Apple
Great
Job
" As business models evolve, as the way you distribute content evolves, as the ability to do things online changes in terms of pricing or trial or sample, I think we've definitely always been out in front of the rest of our competitors. "
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You
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Think
" We don't view the App Store as a really big opportunity for dedicated games. "
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" I never studied business. It's either in your DNA, or it isn't. "
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Your
" To allow our audiences to watch more professionally produced video content, we acquired Major League Gaming - MLG - and we expect MLG to become the 'ESPN of Videogames' with a focus on the celebration of gamers, both amateur and professionals. "
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Become
Content
Focus