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" A crash is when your competitor's program dies. When your program dies, it is an 'idiosyncrasy'. "

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" Leverage your brand. You shouldn't let two guys in a garage eat your shorts. "

" You really can't spend money on social media unless you really try. Social media is really more about effort than expense. "

" As communicators and marketers, people are so accustomed to thinking from the 'top down.' Finding the great analyst or the famous journalist who will endorse what you do and tell the rest of the world to go and buy your product. "

" Good people hire people better than themselves. So A players hire A+ players. But others hire below their skills to make themselves look good. So B players hire C players. C players hire D players, etc. "

" If you look at my Twitter feed it is 99% links, but 1% is me responding and 1% of a big number is a big number. "

" Smart, well-meaning people get it wrong when they start believing that the world owes them something and that the rules are different for them. "

" When I finally got a management position, I found out how hard it is to lead and manage people. "

" Evangelism is selling a dream. "

" I travel all the time. "

" What I lack in talent, I compensate with my willingness to grind it out. That's the secret of my life. "

" I merely consider myself a father, and one role of a father is to provide financial resources for his family. "

" The jewelry business is a very, very tough business - tougher than the computer business. You truly have to understand how to take care of your customers. "

" If you provide enough value, then you earn the right to promote your company in order to recruit new customers. The key is to always provide value. "

" My recommendation for SEO is very simple. It's Write Good Stuff. In my mind, Google is in the business of finding good stuff. It has thousands of the smartest people in the world, spending billions of dollars to find the good stuff. All you have to do is write the good stuff; you don't need to trick it. "

" I'm a lousy predictor of the future. "

" I don't take myself that seriously. I'm a pragmatist. "

" Don't worry, be crappy. Revolutionary means you ship and then test... Lots of things made the first Mac in 1984 a piece of crap - but it was a revolutionary piece of crap. "

" Companies in Europe should stop trying to do the U.S. version of a European idea. "

" When you enchant people, your goal is not to make money from them or to get them to do what you want, but to fill them with great delight. "

" Many Android users aren't aware of some the things that Android can already do such as supporting the enforcement of companywide security policies, encrypting phone data and providing e-mail and calendar widgets that update in real-time. Our job is to help people and businesses discover and use these features. "

" It's easy to say that entrepreneurs will create jobs and big companies will create unemployment, but this is simplistic. The real question is who will innovate. "

" Patience is the art of concealing your impatience. "

" If you make money, you might not make meaning. "

" Create something, sell it, make it better, sell it some more and then create something that obsoletes what you used to make. "

" The most important thing is that you hire people who complement you and are better than you in specific areas. Good people hire people better than themselves. So A players hire A+ players. "

" A simple summary of my life is that my parents worked very hard so that I could have a great education, and I took that education and worked very hard to get where I am. I would like my kids' lives to be exactly the same. "

" I love the notification system on Google+. If someone mentions you, you get notified via Gmail. That's very useful for someone like me. "

" Entitlement is the opposite of enchantment. "

" Every social media post should have a beautiful graphic. If there are two identical stories, the one with the beautiful graphic will always win. "

" The most powerful way to convince the interviewer that you can do the job is to show how much you already know about the industry, the company, and the products/services of the company. In other words, enchant the interviewer with how much you already know. "