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" We have built out the diversity of our product teams, and we saw the caliber of our testing and experimentation improve significantly. "

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" There are more and more properties joining us to benefit from and leverage our global online marketing expertise. "

" Instead of traveling on a weekend, begin your trip on a Tuesday or Wednesday, which are often the cheapest days to fly. Being flexible with timing can help with savings. "

" We are putting a lot of investments behind building customer loyalty. We need to make sure we keep investing in the right tech that will help customers. If we keep doing that well, we will keep progressing. "

" Understand tipping culture. Whereas Americans tip 15-20% when dining out, most European countries don't tip, as a service charge is typically included in the bill. Make sure you're not over-tipping by doing research before traveling. "

" When you start very young and you start to work, you're going to fail. That's how you learn. "

" Traveling changes you as a person. If you buy something, it's so different than if you put your money into traveling. "

" Starting a business and building a product are not for the faint of heart. You have to learn to not let little disappointments get you down and to stay focused on the big picture. "

" Typically, I get to the office around eight o'clock. I have a very mixed schedule, and I always try to keep time for things that are not planned. You need time for whatever might pop up in the week. "

" Using science to tell us what customers are looking for is second nature for us here. "

" Tech is a key driver of social and economic change, and around the world, women like me are transforming businesses, industries, and communities. "

" Japan is a very important market for us and has grown remarkably as one of the most popular travel destinations in the world. "

" If you're afraid of failure or getting it wrong, you'll never truly innovate or disrupt the market. "

" India is a fast-growth market and is developing a lot. We continue to increase our partners here and make investments. "

" Eventually, people should just say 'give me the best hotel in a certain date in a certain location.' "

" Friction still exists in travel, and we are on a quest to go even further to make the entire experience - from planning to staying and beyond - even easier with technology. "

" From our earliest days, Booking.com has been deploying technology to help strip the friction out of travel. "

" There are a few books I can recommend, but one you should read for sure is 'Do More Faster,' a book full of advice for young entrepreneurs. Looking back at the early days of Booking.com, I recognize a lot of things that feature in this the book - like 'fail fast, learn quickly.' "

" The move to Internet-enable travel booking is creating massive convenience, efficiency, and savings for consumers. "

" Recognizing that female participation in technology is lower than it should be, we are committed to bolstering female tech talent, eliminating obstacles and challenges they face, and fostering diversity. "

" I'm a master at getting as much in a day as possible. "

" Eventually, we want to be able to say, whether in your own neighborhood or a city across the globe, our technology will be needed to break through barriers - whether it's money, time, languages, or simply choice. "

" Booking.com has been very good at performance marketing. That's how we grew our business. "

" Employing women is good for business. "

" Things like chatbots, machine learning tools, natural language processing, or sentiment analysis are applications of artificial intelligence that may one day profoundly change how we think about and transact in travel and local experiences. "

" Booking.com is one of the biggest translation companies in the world. "

" Booking travel is not like shopping or groceries or booking a restaurant. It's much less frequent, so understanding what works just takes a lot more time. "

" The mission of Booking is to empower people to experience the world. Whatever people want to do, wherever they want to go, they can book it with us. "

" Many people think we are a technology company, but we are totally customer-led. "

" In the beginning of Booking.com, we were travelling around Europe a lot. Sometimes we'd do five cities in a week. "

" We will invest more into China to make sure that our brand gets more known to Chinese customers. "