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" Young people, especially, are turning away from McDonald's towards healthy, locally-sourced options like Next Door and Sweetgreen. "

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" Boulder should be next to the word 'community' in the dictionary. "

" Microwave sales have plateaued as people realize that reheated TV dinners give us no joy. "

" The best training ground in the world is Silicon Valley and the tech space. "

" At Tesla, we don't go into a community and think we're going to sell one or two cars. "

" We're moving to be more of a plant-based society. "

" The Kitchen, which my wife and I opened with our friend and amazing chef Hugo Matheson, was quickly recognized as the pioneer in 'green' restaurants across the country. "

" The problem with industrial food is zero transparency. The system thrives on the fact that there is no transparency. "

" Growing up, I cooked in the house, and when I cooked, everyone would sit down and eat, and it was just kind of the way I connected with my family. "

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" As a kid, I'd never have avocado. You'd get some melon and the odd fresh peach. But avocados? Mangoes? I'd never had a mango in my life. "

" You bring people together with food. You connect them and tie the fabric of society together through food. "

" As a South African, the idea of turkey was new to me. And confusing. It's about the least flavorful bird on the planet. "

" The support we received at OneRiot from the beginning has been amazing. Everyone's door was open, and everyone was rooting for our success. In turn, our team at OneRiot has done everything we can to return the favor. "

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" Sadly, many people in our biggest cities are at the mercy of industrial food. "

" For me, creating a supply chain of what we should be eating is incredibly complicated. It's complicated to figure out how to change the food system in America. "

" The reality is that we connect through food, and we have the opportunity to do it three times a day. "

" Start with the young, work with them until they are adults, and they will demand real food. "

" We want our communities to know what real food is. "

" Tesla Motor's original business plan had a copy of a letter from Nikola Tesla from the late 19th century talking about the challenges inherent in gasoline engines and the promise of the electric engine. "

" A lot of people think about food as fuel, where you need to get nutrients in your body. "

" I was totally humbled by how hard it is to create a product every day that needs to be made from scratch. "

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" The problem is that restaurants have assumed that kids don't want to eat anything other than chicken nuggets or fast-food burgers, but they do. They want to eat things that taste good. "

" Young people contact me all the time to articulate issues with the industrial food system, but they are frustrated by their perceived inability to do anything about it. "

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" Strong communities are built around local, real food. Food we trust to nourish our bodies, the farmer and planet. "

" I was very afraid of failure because if you fail at something you love, then you ruin what you love. "