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" It's pretty rough in South Africa. It's a rough culture. Imagine rough - well, it's rougher than that. "
Kimbal Musk
Culture
Imagine
Africa
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" It's relatively easy to set up a tech company, join an accelerator, and progress down a pathway towards success. It's more complex to do that with food. "
Kimbal Musk
Progress
Success
Up
" People love to interact in real time, whether it is with each other or with content. "
Kimbal Musk
Real
People
Other
" Nikola Tesla, one of Colorado's famous residents, always believed that the gasoline engine made no sense. "
Kimbal Musk
Always
Colorado
No Sense
" The idea behind fast food is great - people want convenience. "
Kimbal Musk
Want
Behind
Fast
" My mother was a consulting dietician, and my father was a consulting engineer. "
Kimbal Musk
Consulting
Engineer
Father
" Publishers can use realtime ad technology to build their brand on the realtime web. Realtime ad technology gets their hottest content in front of users seconds after it is published, ensuring that their content gets shared and becomes viral before their competitors. "
Kimbal Musk
Content
Web
Technology
" A lot of people think about food as fuel, where you need to get nutrients in your body. "
Kimbal Musk
People
Body
Food
" But for a few twists of fate, the gasoline engine we know today might have just been a small footnote in history. "
Kimbal Musk
Know
Small
Today
" Sadly, many people in our biggest cities are at the mercy of industrial food. "
Kimbal Musk
People
Food
Industrial
" Start with the young, work with them until they are adults, and they will demand real food. "
Kimbal Musk
Start
Will
Work
" We're social beings, and food is one of the things we can use three times a day to connect with family or with friends. "
Kimbal Musk
Day
Friends
Three
" Learning Gardens are outdoor classrooms, engaging learning environments where kids learn about math, science, entrepreneurship, and above all else, real food. "
Kimbal Musk
Real
Science
Learning
" We want kids in communities to know real food, and we want them to have a choice between real food and industrial food. "
Kimbal Musk
Know
Want
Choice
" If you're a vegan fast food joint in L.A., you just don't speak the same language as the heartland. "
Kimbal Musk
Same
Speak
You
" Memphis is a vibrant and diverse city that is on the verge of a Real Food renaissance. We are more than thrilled to be part of that movement by investing in the Crosstown and Shelby Farms Park developments. "
Kimbal Musk
City
Food
Park
" The question is not 'Why advertise in realtime?' The question is, 'Who are the brands and businesses that are going to be built off the realtime web?' "
Kimbal Musk
Question
Web
Who
" Microwave sales have plateaued as people realize that reheated TV dinners give us no joy. "
Kimbal Musk
Us
Sales
People
" Our family are all very hard working. "
Kimbal Musk
Working
Our
Hard Working
" I used to throw cooking parties in university. Everyone would come over - sometimes you'd just do a mac and cheese, but if you do that better than everyone else, you can get people to come to you. "
Kimbal Musk
People
Better
Cooking
" Food never ends. It's one of the greatest things about working on food - we're always going to need food. "
Kimbal Musk
Working
Ends
Food
" Nikola Tesla spent one of his most productive years in Colorado Springs. "
Kimbal Musk
Productive
Most
Colorado
" When you think about basketball, and you watch someone like Michael Jordan play basketball - even if you're a baseball player, there's still a lot to learn from there. "
Kimbal Musk
Play
Think
You
" Boulder should be next to the word 'community' in the dictionary. "
Kimbal Musk
Word
Community
Dictionary
" I was totally humbled by how hard it is to create a product every day that needs to be made from scratch. "
Kimbal Musk
Product
Create
Day
" The industrial food system ships in high-calorie, low-nutrient, processed food from thousands of miles away. It leaves us disconnected from our food and the people who grow it. "
Kimbal Musk
People
Miles
Grow
" Young people, especially, are turning away from McDonald's towards healthy, locally-sourced options like Next Door and Sweetgreen. "
Kimbal Musk
People
Door
Young
" My family were all entrepreneurs, including my parents and grandparents. "
Kimbal Musk
Family
Parents
Including
" We want kids to value real food and understanding that it isn't just about feeding people but about nourishing the body, the community and the planet. "
Kimbal Musk
Community
Body
People
" I joined the board of Chipotle because no company has ever been able to scale fresh, properly sourced food in the history of America. "
Kimbal Musk
Company
America
History
" The best training ground in the world is Silicon Valley and the tech space. "
Kimbal Musk
Space
World
Valley