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" Innovation is the specific instrument of entrepreneurship. The act that endows resources with a new capacity to create wealth. "

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" Today knowledge has power. It controls access to opportunity and advancement. "

" A manager is responsible for the application and performance of knowledge. "

" Follow effective action with quiet reflection. From the quiet reflection will come even more effective action. "

" Company cultures are like country cultures. Never try to change one. Try, instead, to work with what you've got. "

" Management by objective works - if you know the objectives. Ninety percent of the time you don't. "

" Teaching is the only major occupation of man for which we have not yet developed tools that make an average person capable of competence and performance. In teaching we rely on the 'naturals', the ones who somehow know how to teach. "

" Most of what we call management consists of making it difficult for people to get their work done. "

" People who don't take risks generally make about two big mistakes a year. People who do take risks generally make about two big mistakes a year. "

" Unless commitment is made, there are only promises and hopes... but no plans. "

" The most efficient way to produce anything is to bring together under one management as many as possible of the activities needed to turn out the product. "

" The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself. "

" The only thing we know about the future is that it will be different. "

" When a subject becomes totally obsolete we make it a required course. "

" Management is doing things right; leadership is doing the right things. "

" The purpose of a business is to create a customer. "

" Few companies that installed computers to reduce the employment of clerks have realized their expectations... They now need more, and more expensive clerks even though they call them 'operators' or 'programmers.' "

" We can say with certainty - or 90% probability - that the new industries that are about to be born will have nothing to do with information. "

" There is nothing so useless as doing efficiently that which should not be done at all. "

" The entrepreneur always searches for change, responds to it, and exploits it as an opportunity. "

" Business, that's easily defined - it's other people's money. "

" Time is the scarcest resource and unless it is managed nothing else can be managed. "

" We now accept the fact that learning is a lifelong process of keeping abreast of change. And the most pressing task is to teach people how to learn. "

" The computer is a moron. "

" Efficiency is doing things right; effectiveness is doing the right things. "

" Plans are only good intentions unless they immediately degenerate into hard work. "

" Effective leadership is not about making speeches or being liked; leadership is defined by results not attributes. "

" The most important thing in communication is hearing what isn't said. "

" Never mind your happiness; do your duty. "

" The new information technology... Internet and e-mail... have practically eliminated the physical costs of communications. "

" Accept the fact that we have to treat almost anybody as a volunteer. "