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" I still drink a couple of Red Bulls every day. "

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" I feel like in a world where we all try to figure out our place and our purpose here, your passions are one of your most obvious guides. "

" You don't have to raise millions of dollars to be successful, you just have to work on something you are passionate about. "

" My friends used to tease me 'cause I'd wear a CamelBak while I was working so I wouldn't have to get up if I was thirsty. "

" To get GoPro started, I moved back in with my parents and went to work seven days a week, 20 hours a day. I wrote off my personal life to make headway on it. "

" You have to ask yourself: how much does any one person or one family need? And when you start thinking about the universe as an organism, it's important that we, as components of that organism, take care of each other and ourselves. "

" Somebody captures an incredible video, shares it online, and inspires millions of other people to go and do the same with their GoPros, and then it happens again and again - and what you've got is this incredible snowball of stoked customers capturing and creating rad content with their GoPros. "

" I think that that's something that's pretty interesting about a GoPro - it's the one camera that we know of that you can combine with like cameras to form new cameras. So it's a bit of a modular system. "

" My twenties were my practice. My thirties were when I really hit my stride with GoPro and did all the heavy lifting to build the business. "

" I'm half Puerto Rican. "

" I think that devices like Glass are going to do a terrific job of capturing your first-person perspective. And that's what people first think of when they think of GoPro. "

" The magic of GoPro is that we are enabling the world to communicate in this new way, to express themselves in a new way, and it's snowballing. "

" It's very difficult to get any footage of yourself doing what you love unless you have a friend who's a photographer or videographer and wants to document you. That was really the idea and the goal from the beginning: to help people get a good photo, and then it was to help people get a good video. "

" Bootstrapping allows you total creative freedom. For example, if you decide to approach your business in a certain way that makes it a two- or three-year process to get to your first product, you can do that, versus being rushed into it by investors. "

" GoPro lets people take other people along for the ride with them. "

" I lost $4 million of other people's money between the ages of 24 and 26. "

" In France, a hip replacement was captured using two GoPros in a stereoscopic 3D arrangement. Students can watch the surgery using a virtual reality headset. "

" I can sell anything that I totally believe in, but I'm a horrible salesman of something I don't believe in. "

" Fear drives you a lot harder than success does. "

" Things that burn very brightly, we wonder how long they can keep burning. "

" One of my mentors early on was Eli Harari, the founder of SanDisk, who happened to be a friend of my dad's. "

" No surfer wants to be the photographer, especially when the waves are good. "

" In the early years, I would say GoPro's products were not that impressive. "

" Automobiles are dangerous as all get-out. "

" I think our slow, humble beginnings in surf shops, ski shops, bike shops, and motorcycle shops have been extremely important for our success. GoPro is all about celebrating an active lifestyle and sharing that with other people. It's authentic. It's not a brand that we went out and bought a bunch of ads for to create. "

" People are watching GoPro content not to decide whether they should buy it or not - they're watching it for the entertainment. "

" At a certain point, the services that you build around the hardware become more important than the hardware itself. "

" Losing other people's money was terrible. "

" People don't go buy GoPro for the thing; they buy it for what the thing does. "

" I'll let myself obsess over things. "

" I realized that a surf trip on a jet can be like a road trip. If you see a road you want to turn down, you can just go there. "