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" I'm just extremely excited to explore the planet that we're living on. "
Nick Woodman
Explore
Excited
Living
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" I feel like I've done a pretty good job of scaling because I got some great mentors along the way that helped me realize I just have to build a phenomenal team around me that makes my job a lot easier. "
Nick Woodman
Team
Feel
Good
" I think that devices like Glass are going to do a terrific job of capturing your first-person perspective. And that's what people first think of when they think of GoPro. "
Nick Woodman
People
Glass
Perspective
" I wore a GoPro camera on my head for all three of my boys. "
Nick Woodman
Head
Three
Wore
" Before GoPro, if you wanted to have any footage of yourself doing anything, whether it's video or photo, you not only needed a camera, you needed another human being. And if you wanted the footage to be good, you needed that other human being to have skill with the camera. "
Nick Woodman
Yourself
You
Only
" I feel like in a world where we all try to figure out our place and our purpose here, your passions are one of your most obvious guides. "
Nick Woodman
Place
Purpose
Try
" GoPro lets people take other people along for the ride with them. "
Nick Woodman
Along
Other
People
" I have a GoPro in the trunk of my streetcar. "
Nick Woodman
Streetcar
Trunk
" YouTube didn't really start to hit its stride until 2006. "
Nick Woodman
Start
Until
YouTube
" Disney produces fabulous movies around certain characters, and then they commercialize that engagement through toys, books, cruises. "
Nick Woodman
Fabulous
Through
Movies
" If I'm a content creator, and I get recognition for my work, that's going to motivate me to spend even more time on my next production and make it even better. "
Nick Woodman
Time
Work
Me
" No surfer wants to be the photographer, especially when the waves are good. "
Nick Woodman
Good
Wants
Waves
" If I walk up to a can of Red Bull, I'm thinking about Formula One; I'm thinking about incredible athletic performances. And it helps me choose that can over something else to either side of it. "
Nick Woodman
Red
Bull
Choose
" A smartphone is great for when one person is documenting another thing or another person doing something. "
Nick Woodman
Something
Doing
Great
" I lost $4 million of other people's money between the ages of 24 and 26. "
Nick Woodman
Lost
Million
People
" If I didn't follow my passion for surfing... I would have never come up with the concept to make a wrist camera. "
Nick Woodman
Follow
Never
Surfing
" GoPro is ideal for pro-active capture, meaning, 'Hey, we're going to do something fun, and we're going to capture a video of it.' "
Nick Woodman
Fun
Capture
Meaning
" I learned that most people buy based on emotion, not on a rational breakdown of the product or service. "
Nick Woodman
Service
Product
People
" You know what the best thing about morning ski trips are? McDonald's! "
Nick Woodman
Ski
You
McDonald
" I come from surfing, and surfing is the worst cool-guy industry of all. I decided long ago to try and kill the cool guy. "
Nick Woodman
Surfing
Cool
Guy
" I feel like I went through the Great Depression. All these companies are being successful around you, you're on that track, and then the market collapses, and you're out of a job. You're trying to save your investors' investment, and it doesn't work, and you sell the company for nothing. It was brutal. "
Nick Woodman
Job
Feel
Depression
" One of my mentors early on was Eli Harari, the founder of SanDisk, who happened to be a friend of my dad's. "
Nick Woodman
Friend
Early
Who
" I can sell anything that I totally believe in, but I'm a horrible salesman of something I don't believe in. "
Nick Woodman
Sell
I Can
Believe
" Viral word-of-mouth marketing for GoPro is massive. Video is really the conduit. "
Nick Woodman
Really
Video
Word-Of-Mouth
" Automobiles are dangerous as all get-out. "
Nick Woodman
Dangerous
Automobiles
" In France, a hip replacement was captured using two GoPros in a stereoscopic 3D arrangement. Students can watch the surgery using a virtual reality headset. "
Nick Woodman
Surgery
Students
Watch
" I come into work late morning time and go at it until early evening, and I'm lucky that I'm at the point where I'm able to do that. "
Nick Woodman
Evening
Time
Morning
" As long as you can bootstrap, not at the sacrifice of competitive advantage, bootstrapping is a really powerful thing because it allows you to be totally devoted to your vision. "
Nick Woodman
Sacrifice
You
Long
" I was inspired by how Red Bull isn't about the drink; it isn't about the product or the can. Red Bull is a platform to celebrate all that humans are capable of accomplishing. They built a lifestyle movement, a brand that sold this product. "
Nick Woodman
Brand
Celebrate
Drink
" It sounds cheesy, but if you are having fun, people will love your company, you will be more successful, and more ideas will come your way. "
Nick Woodman
Love
Fun
Having Fun
" When I think about dropping team sports and picking up surfing and also then geeking out radio control planes and gadgetry and all that stuff I love, that's what really now has led me in big part to GoPro. "
Nick Woodman
Me
Sports
Think