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" You know what the best thing about morning ski trips are? McDonald's! "
" It sounds cheesy, but if you are having fun, people will love your company, you will be more successful, and more ideas will come your way. "
" If I didn't follow my passion for surfing... I would have never come up with the concept to make a wrist camera. "
" If I'm a content creator, and I get recognition for my work, that's going to motivate me to spend even more time on my next production and make it even better. "
" I think that that's something that's pretty interesting about a GoPro - it's the one camera that we know of that you can combine with like cameras to form new cameras. So it's a bit of a modular system. "
" My twenties were my practice. My thirties were when I really hit my stride with GoPro and did all the heavy lifting to build the business. "
" The best way to fire somebody is to compassionately fire them. "
" People don't go buy GoPro for the thing; they buy it for what the thing does. "
" Smartphones are always in your pocket. They're about reactive capture. "
" GoPro lets people take other people along for the ride with them. "
" Fear drives you a lot harder than success does. "
" I enrolled in a race car driving school, where you go for three days, and they wanted to rent me a video camera and charge me $100 for every half-hour. "
" I'm just extremely excited to explore the planet that we're living on. "
" In the early years, I would say GoPro's products were not that impressive. "
" You have to ask yourself: how much does any one person or one family need? And when you start thinking about the universe as an organism, it's important that we, as components of that organism, take care of each other and ourselves. "
" I wore a GoPro camera on my head for all three of my boys. "
" When I have a difficult decision to make, I imagine myself as a 90-year-old guy looking back on his life. I imagine what I'll think about myself at that point in time, and it always makes it really easy to go for it. You're only going to regret that you wimped out. "
" I don't want to wake up and see my kids going off to college and wonder what happened. "
" Before GoPro, if you wanted to have any footage of yourself doing anything, whether it's video or photo, you not only needed a camera, you needed another human being. And if you wanted the footage to be good, you needed that other human being to have skill with the camera. "
" Dedicating myself to actually following through was my single biggest achievement. "
" The worst way to fire somebody is to let it drag out. It's not good for that person because they're not succeeding in their role. And it's not good for the organization because it's just not working. "
" On the road and traveling - that's when people are at their most creative. "
" Things that burn very brightly, we wonder how long they can keep burning. "
" You must, as an entrepreneur - if that's your position - be doing things that really move the needle. "
" My first business was a retro-gaming site where you'd go and play all these cool old-school games. It was a good idea but ahead of its time. "
" To get GoPro started, I moved back in with my parents and went to work seven days a week, 20 hours a day. I wrote off my personal life to make headway on it. "
" Now I'm the father of three young boys, I find myself using GoPro to film them more than anything - trips to the amusement park, the beach, the pool - just chasing them around as they grow. "
" If I walk up to a can of Red Bull, I'm thinking about Formula One; I'm thinking about incredible athletic performances. And it helps me choose that can over something else to either side of it. "
" GoPro is ideal for pro-active capture, meaning, 'Hey, we're going to do something fun, and we're going to capture a video of it.' "
" I have a GoPro in the trunk of my streetcar. "
" Automobiles are dangerous as all get-out. "