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" If we can become the de facto standard for image capture of unique perspectives around the world, we have a lot of growth ahead of us. "

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" Surfing is such an incredible experience with a huge ego element. "

" I was inspired by how Red Bull isn't about the drink; it isn't about the product or the can. Red Bull is a platform to celebrate all that humans are capable of accomplishing. They built a lifestyle movement, a brand that sold this product. "

" Disney produces fabulous movies around certain characters, and then they commercialize that engagement through toys, books, cruises. "

" People are watching GoPro content not to decide whether they should buy it or not - they're watching it for the entertainment. "

" A smartphone is a mobile computer in your pocket. "

" I decided that I want to live in a big world. And since then, any time I'm confronted with a challenging situation, I go for it. "

" People use GoPros to capture the experiences they are passionate about. "

" Dedicating myself to actually following through was my single biggest achievement. "

" I think that devices like Glass are going to do a terrific job of capturing your first-person perspective. And that's what people first think of when they think of GoPro. "

" A really important thing when you come up with a concept is that you solve a pervasive problem for people, and you don't try to create a new way to do something that isn't necessarily broken. "

" My first business was a retro-gaming site where you'd go and play all these cool old-school games. It was a good idea but ahead of its time. "

" You know what the best thing about morning ski trips are? McDonald's! "

" My friends used to tease me 'cause I'd wear a CamelBak while I was working so I wouldn't have to get up if I was thirsty. "

" When I think about dropping team sports and picking up surfing and also then geeking out radio control planes and gadgetry and all that stuff I love, that's what really now has led me in big part to GoPro. "

" On the road and traveling - that's when people are at their most creative. "

" The worst way to fire somebody is to let it drag out. It's not good for that person because they're not succeeding in their role. And it's not good for the organization because it's just not working. "

" In the early years, I would say GoPro's products were not that impressive. "

" It's very difficult to get any footage of yourself doing what you love unless you have a friend who's a photographer or videographer and wants to document you. That was really the idea and the goal from the beginning: to help people get a good photo, and then it was to help people get a good video. "

" When I got out of college, I gave myself till I was 30 to invent a product. If I couldn't do it by then, I would just get a real job. And that fear - the fear of a real job - motivated me to be an entrepreneur. "

" You don't have to raise millions of dollars to be successful, you just have to work on something you are passionate about. "

" Smartphones are always in your pocket. They're about reactive capture. "

" I think that that's something that's pretty interesting about a GoPro - it's the one camera that we know of that you can combine with like cameras to form new cameras. So it's a bit of a modular system. "

" As long as we continue to execute, everything will work out for everybody at GoPro. "

" Automobiles are dangerous as all get-out. "

" When I have a difficult decision to make, I imagine myself as a 90-year-old guy looking back on his life. I imagine what I'll think about myself at that point in time, and it always makes it really easy to go for it. You're only going to regret that you wimped out. "

" If I didn't follow my passion for surfing... I would have never come up with the concept to make a wrist camera. "

" What makes 4K so interesting is it captures lifelike cinema-quality video. "

" GoPro lets people take other people along for the ride with them. "

" I'm just extremely excited to explore the planet that we're living on. "